The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli

This research is about the level of awareness among bumiputera towards the existence of Life Insurance Takaful. The independent variable such as expand product portfolio, increase market visibility, increase synergy and improve efficiency, are being identify in order to make an investigated whether...

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Main Author: Zulkefli, Ira Amiera
Format: Student Project
Language:English
Published: Facuty of Business and Management 2010
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/25037/
http://ir.uitm.edu.my/id/eprint/25037/1/PPb_IRA%20AMIERA%20ZULKEFLI%20M%20BM%2010_5.pdf
id uitm-25037
recordtype eprints
spelling uitm-250372019-08-28T01:38:21Z http://ir.uitm.edu.my/id/eprint/25037/ The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli Zulkefli, Ira Amiera Awareness Insurance Life insurance This research is about the level of awareness among bumiputera towards the existence of Life Insurance Takaful. The independent variable such as expand product portfolio, increase market visibility, increase synergy and improve efficiency, are being identify in order to make an investigated whether or not these independent variable have significant and influenced the performance of employees. This research was conducted in Nilai’s area where 50 questionnaires were distributed and 50 questionnaires were returned. To obtain data, researcher was used two methods that are primary and secondary data. Data analyzed using reliability test, Pearson correlation analysis, and frequency analysis. Based on the analysis, the results from correlation have shown three of the variables which are expand product portfolio, increase market visibility and improve efficiency has no significant relationship and another one independent variable which is increase synergy has a significant relationship. Facuty of Business and Management 2010 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/25037/1/PPb_IRA%20AMIERA%20ZULKEFLI%20M%20BM%2010_5.pdf Zulkefli, Ira Amiera (2010) The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Awareness
Insurance
Life insurance
spellingShingle Awareness
Insurance
Life insurance
Zulkefli, Ira Amiera
The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli
description This research is about the level of awareness among bumiputera towards the existence of Life Insurance Takaful. The independent variable such as expand product portfolio, increase market visibility, increase synergy and improve efficiency, are being identify in order to make an investigated whether or not these independent variable have significant and influenced the performance of employees. This research was conducted in Nilai’s area where 50 questionnaires were distributed and 50 questionnaires were returned. To obtain data, researcher was used two methods that are primary and secondary data. Data analyzed using reliability test, Pearson correlation analysis, and frequency analysis. Based on the analysis, the results from correlation have shown three of the variables which are expand product portfolio, increase market visibility and improve efficiency has no significant relationship and another one independent variable which is increase synergy has a significant relationship.
format Student Project
author Zulkefli, Ira Amiera
author_facet Zulkefli, Ira Amiera
author_sort Zulkefli, Ira Amiera
title The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli
title_short The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli
title_full The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli
title_fullStr The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli
title_full_unstemmed The level of awareness among Bumiputera towards the existence of life insurance Takaful / Ira Amiera Zulkefli
title_sort level of awareness among bumiputera towards the existence of life insurance takaful / ira amiera zulkefli
publisher Facuty of Business and Management
publishDate 2010
url http://ir.uitm.edu.my/id/eprint/25037/
http://ir.uitm.edu.my/id/eprint/25037/1/PPb_IRA%20AMIERA%20ZULKEFLI%20M%20BM%2010_5.pdf
first_indexed 2023-09-18T23:13:55Z
last_indexed 2023-09-18T23:13:55Z
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