Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran

The environment is a combination of many elements, both living and non-living that make up the surroundings. Some include natural elements and some are manufactured. An environment is all of the conditions, circumstances, etc. that surround and influence life on earth, including atmospheric conditio...

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Main Authors: Ambrews, Annabelle, Amran, Muhammad Nur Faiz
Format: Student Project
Language:English
Published: Faculty of Business and Management 2014
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/24748/
http://ir.uitm.edu.my/id/eprint/24748/1/PPb_ANNABELLE%20AMBREWS%20M%20BM%2014_5.pdf
id uitm-24748
recordtype eprints
spelling uitm-247482019-07-22T02:13:20Z http://ir.uitm.edu.my/id/eprint/24748/ Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran Ambrews, Annabelle Amran, Muhammad Nur Faiz Perception Environmental aspects. Green marketing Purchasing. Selling. Sales personnel. Sales executives The environment is a combination of many elements, both living and non-living that make up the surroundings. Some include natural elements and some are manufactured. An environment is all of the conditions, circumstances, etc. that surround and influence life on earth, including atmospheric conditions, food chains, and the water cycle.Thus, the environment is the surrounding that includes living as well as non-living things. The non-living components like land, water, air, temperature etc. influence how animals, plants and we as human beings live in a particular area. Going green may be varying according to the person itself. Some people are extreme purists and green lifestyle is entrenched in everything they do, while others see green as a specific more focused area such as the environment or healthy lifestyles. The iron curtain or resistance to going green exists because nobody is sure exactly what green really means,which leave it open to anyone’s interpretation.While it used to be a colour, now it has a different meaning. Some people limit it to the environment while others look at the entire depth of green activities and global changes. For instance, the government may see it as a policy or paper that is researched and discussed by the correct authorities. Only then can a green policy come into effect and it is usually about a sustainable practice or environmental impact/change.For businesses, they always had the term green as the colour of money, but there is also a sustainable business approach that institutes policies and products that meet current needs without compromising the integrity of the future. Industry often sees it as an obstacle to keep the public happy, so it is defined as regulations that are put in place to protect the environment and people. But for a customer, the definition is mindful of the environment and obligations to protect. Faculty of Business and Management 2014 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/24748/1/PPb_ANNABELLE%20AMBREWS%20M%20BM%2014_5.pdf Ambrews, Annabelle and Amran, Muhammad Nur Faiz (2014) Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Perception
Environmental aspects. Green marketing
Purchasing. Selling. Sales personnel. Sales executives
spellingShingle Perception
Environmental aspects. Green marketing
Purchasing. Selling. Sales personnel. Sales executives
Ambrews, Annabelle
Amran, Muhammad Nur Faiz
Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran
description The environment is a combination of many elements, both living and non-living that make up the surroundings. Some include natural elements and some are manufactured. An environment is all of the conditions, circumstances, etc. that surround and influence life on earth, including atmospheric conditions, food chains, and the water cycle.Thus, the environment is the surrounding that includes living as well as non-living things. The non-living components like land, water, air, temperature etc. influence how animals, plants and we as human beings live in a particular area. Going green may be varying according to the person itself. Some people are extreme purists and green lifestyle is entrenched in everything they do, while others see green as a specific more focused area such as the environment or healthy lifestyles. The iron curtain or resistance to going green exists because nobody is sure exactly what green really means,which leave it open to anyone’s interpretation.While it used to be a colour, now it has a different meaning. Some people limit it to the environment while others look at the entire depth of green activities and global changes. For instance, the government may see it as a policy or paper that is researched and discussed by the correct authorities. Only then can a green policy come into effect and it is usually about a sustainable practice or environmental impact/change.For businesses, they always had the term green as the colour of money, but there is also a sustainable business approach that institutes policies and products that meet current needs without compromising the integrity of the future. Industry often sees it as an obstacle to keep the public happy, so it is defined as regulations that are put in place to protect the environment and people. But for a customer, the definition is mindful of the environment and obligations to protect.
format Student Project
author Ambrews, Annabelle
Amran, Muhammad Nur Faiz
author_facet Ambrews, Annabelle
Amran, Muhammad Nur Faiz
author_sort Ambrews, Annabelle
title Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran
title_short Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran
title_full Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran
title_fullStr Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran
title_full_unstemmed Consumer perception on green products of Warung Seni towards purchase intention among young tourists / Annabelle Ambrews and Muhammad Nur Faiz Amran
title_sort consumer perception on green products of warung seni towards purchase intention among young tourists / annabelle ambrews and muhammad nur faiz amran
publisher Faculty of Business and Management
publishDate 2014
url http://ir.uitm.edu.my/id/eprint/24748/
http://ir.uitm.edu.my/id/eprint/24748/1/PPb_ANNABELLE%20AMBREWS%20M%20BM%2014_5.pdf
first_indexed 2023-09-18T23:13:16Z
last_indexed 2023-09-18T23:13:16Z
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