Factors that drive consumers to green purchase intention among UiTM Malacca City Campus students / Sarjana Siliyu

Over the last decade, consumer consumption of goods and services has increased tremendously across the world, leading to depletion of natural resources and severe damage to the environment (Chen and Chai, 2010). According to Hossein Nezakati and Masoumeh Hosseinpour (2015) in Malaysia, the concept o...

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Bibliographic Details
Main Author: Siliyu, Sarjana
Format: Student Project
Language:English
Published: Faculty of Business and Management 2018
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/23594/
http://ir.uitm.edu.my/id/eprint/23594/1/PPb_SARJANA%20SILIYU%20M%20BM%2018_5.pdf

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