Factors affecting the purchase of green products among the selected millennials in Melaka / Puteri Aliah Athirah Megat Nor Mazlan
Green purchasing have become an interesting topic to be debate especially among young generation. The attempt of this research is to study the factors affecting the purchase of green products among the selected millennial in Melaka. This research are aiming to study about the relationship between de...
Main Author: | Megat Nor Mazlan, Puteri Aliah Athirah |
---|---|
Format: | Student Project |
Language: | English |
Published: |
Faculty of Business and Management
2019
|
Subjects: | |
Online Access: | http://ir.uitm.edu.my/id/eprint/23589/ http://ir.uitm.edu.my/id/eprint/23589/1/PPb_PUTERI%20ALIAH%20ATHIRAH%20MEGAT%20NOR%20MAZLAN%20M%20BM%2019_5.pdf |
Similar Items
-
Consumers’ intention to purchase counterfeit branded goods in Klang Valley / Saidatul Nur Athirah Sahril
by: Sahril, Saidatul Nur Athirah
Published: (2020) -
Factors purchasing patterns of eco-friendly cosmetics and beauty care products / Siti Syuhada Ab Azib
by: Ab Azib, Siti Syuhada
Published: (2019) -
Determinations of millennial impulse online purchase decision: a case of UiTM Kampus Melaka student’s / Muhammad Nur Akmal Bachok @ Akib
by: Bachok @ Akib, Muhammad Nur Akmal
Published: (2018) -
Malaysian consumers’ preferences in purchasing pineapples: a case study in Jasin, Melaka / Muhammad Amirul Shafik Bansan
by: Bansan, Muhammad Amirul Shafik
Published: (2019) -
The impact of celebrity endorsement on customers buying behaviour towards millennials in Melaka Tengah / Farith Azizi Mohayyaddin Abdul Kader
by: Mohayyaddin Abdul Kader, Farith Azizi
Published: (2018)