Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki

This study examines the factors influencing consumers’ perception towards electronic payment (e-payment) in Melaka. Consumers’ perception of electronic payment is a broad scope that encompasses many determinants but the researcher specifically focuses on five determinants namely benefits, trust, sel...

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Bibliographic Details
Main Author: Abu Zaki, Ahmad Tarmizi
Format: Student Project
Language:English
Published: Faculty of Business and Management 2019
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/23403/
http://ir.uitm.edu.my/id/eprint/23403/1/PPb_AHMAD%20TARMIZI%20%20ABU%20ZAKI%20M%20BM%2019_5.pdf
id uitm-23403
recordtype eprints
spelling uitm-234032019-03-19T08:02:32Z http://ir.uitm.edu.my/id/eprint/23403/ Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki Abu Zaki, Ahmad Tarmizi Perception Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Electronic commerce This study examines the factors influencing consumers’ perception towards electronic payment (e-payment) in Melaka. Consumers’ perception of electronic payment is a broad scope that encompasses many determinants but the researcher specifically focuses on five determinants namely benefits, trust, self-efficacy, ease of use and security. Data were collected from 181 respondents using convenience sampling. The data collected was then evaluated by using Statistical Package for the Social Science (SPSS) Version 25 Software. Using SPSS, numerous tests were converged such as reliability analysis, descriptive analysis, Pearson’s correlation analysis and multiple regression analysis. The result indicated that there are a positive significant relationship between benefits and ease of use towards consumers’ perception of e-payment. However, trust, self-efficacy, and security recorded as insignificant relationship towards consumers’ perception of e-payment. Recommendation and direction for future studies were discussed at the end of the study. Faculty of Business and Management 2019 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/23403/1/PPb_AHMAD%20TARMIZI%20%20ABU%20ZAKI%20M%20BM%2019_5.pdf Abu Zaki, Ahmad Tarmizi (2019) Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Perception
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Electronic commerce
spellingShingle Perception
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Electronic commerce
Abu Zaki, Ahmad Tarmizi
Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki
description This study examines the factors influencing consumers’ perception towards electronic payment (e-payment) in Melaka. Consumers’ perception of electronic payment is a broad scope that encompasses many determinants but the researcher specifically focuses on five determinants namely benefits, trust, self-efficacy, ease of use and security. Data were collected from 181 respondents using convenience sampling. The data collected was then evaluated by using Statistical Package for the Social Science (SPSS) Version 25 Software. Using SPSS, numerous tests were converged such as reliability analysis, descriptive analysis, Pearson’s correlation analysis and multiple regression analysis. The result indicated that there are a positive significant relationship between benefits and ease of use towards consumers’ perception of e-payment. However, trust, self-efficacy, and security recorded as insignificant relationship towards consumers’ perception of e-payment. Recommendation and direction for future studies were discussed at the end of the study.
format Student Project
author Abu Zaki, Ahmad Tarmizi
author_facet Abu Zaki, Ahmad Tarmizi
author_sort Abu Zaki, Ahmad Tarmizi
title Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki
title_short Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki
title_full Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki
title_fullStr Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki
title_full_unstemmed Factors influencing consumer perception towards Electronic Payment (E-Payment) in Melaka / Ahmad Tarmizi Abu Zaki
title_sort factors influencing consumer perception towards electronic payment (e-payment) in melaka / ahmad tarmizi abu zaki
publisher Faculty of Business and Management
publishDate 2019
url http://ir.uitm.edu.my/id/eprint/23403/
http://ir.uitm.edu.my/id/eprint/23403/1/PPb_AHMAD%20TARMIZI%20%20ABU%20ZAKI%20M%20BM%2019_5.pdf
first_indexed 2023-09-18T23:10:37Z
last_indexed 2023-09-18T23:10:37Z
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