The effectiveness of promotional tools implemented by Institute of Management Melaka (IMM) / Mohd Fadzil Mohd Daud
This research is carried out to investigate the assessment of the promotional tools that have been implemented by Institute of Management Melaka (IMM). IMM is a subsidiary of Melaka State Government and is managed by the Melaka Chief Minister Department. The main functions of IMM are to provide impo...
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Format: | Student Project |
Language: | English |
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Faculty of Business and Management
2006
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Online Access: | http://ir.uitm.edu.my/id/eprint/23282/ http://ir.uitm.edu.my/id/eprint/23282/1/PPb_MOHD%20FADZIL%20MOHD%20DAUD%20M%20BM%2006_5.pdf |