Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos

The Islamic banking system is gaining improvement day by day. In Malaysia, the Islamic banks have to compete with the conventional banks that has longer history than Islamic banks. Nowadays, we can see many international conventional banks have started to open branches which operate in accordance wi...

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Bibliographic Details
Main Author:	Md Junos, Mardhiah
Format:	Student Project
Language:	English
Published:	Academy of Contemporary Islamic Studies (ACIS) 2017
Subjects:	Islam and economics Banking Finance, Islamic
Online Access:	http://ir.uitm.edu.my/id/eprint/23262/ http://ir.uitm.edu.my/id/eprint/23262/1/PPb_MARDHIAH%20MD%20JUNOS%20ACI%20B%2017_5.pdf

id	uitm-23262
recordtype	eprints
spelling	uitm-232622019-02-25T06:49:14Z http://ir.uitm.edu.my/id/eprint/23262/ Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos Md Junos, Mardhiah Islam and economics Banking Finance, Islamic The Islamic banking system is gaining improvement day by day. In Malaysia, the Islamic banks have to compete with the conventional banks that has longer history than Islamic banks. Nowadays, we can see many international conventional banks have started to open branches which operate in accordance with the Islamic Shariah principles which lead to the competition between the Islamic banks that offer the same products and services. For this competition, Islamic banks should know how to face strong competition. In this study, an attempt is made to access the level of satisfaction and awareness of customers towards Islamic banking. In addition, this study also aims to examine the perceptions of customers towards Islamic banking. The methods used in this research are mixed method which is qualitative like library research and participant observation. Whereas, quantitative methods consists of conducting survey. The survey shows the totals of 20 respondents from different demographic profiles are selected for the purpose of this study. The result shows that majority of the respondents are aware of Islamic banking in Malaysia but some of them do not aware of the Islamic banking products and services. The perceptions of customers towards the Islamic banks are varied among themselves. The recommendations suggested in this research in order to enhance the Islamic banking are Islamic banks need to implement viable service and programs. The failure to provide the right quality of service, implement the training programs among their staff which can be useful tools for improving the managerial capabilities Islamic banks staff and the last is recommended methods in conducting the survey for the next research are questionnaires and interviews in terms of the bank criteria selection. Academy of Contemporary Islamic Studies (ACIS) 2017 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/23262/1/PPb_MARDHIAH%20MD%20JUNOS%20ACI%20B%2017_5.pdf Md Junos, Mardhiah (2017) Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Islam and economics Banking Finance, Islamic
spellingShingle	Islam and economics Banking Finance, Islamic Md Junos, Mardhiah Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos
description	The Islamic banking system is gaining improvement day by day. In Malaysia, the Islamic banks have to compete with the conventional banks that has longer history than Islamic banks. Nowadays, we can see many international conventional banks have started to open branches which operate in accordance with the Islamic Shariah principles which lead to the competition between the Islamic banks that offer the same products and services. For this competition, Islamic banks should know how to face strong competition. In this study, an attempt is made to access the level of satisfaction and awareness of customers towards Islamic banking. In addition, this study also aims to examine the perceptions of customers towards Islamic banking. The methods used in this research are mixed method which is qualitative like library research and participant observation. Whereas, quantitative methods consists of conducting survey. The survey shows the totals of 20 respondents from different demographic profiles are selected for the purpose of this study. The result shows that majority of the respondents are aware of Islamic banking in Malaysia but some of them do not aware of the Islamic banking products and services. The perceptions of customers towards the Islamic banks are varied among themselves. The recommendations suggested in this research in order to enhance the Islamic banking are Islamic banks need to implement viable service and programs. The failure to provide the right quality of service, implement the training programs among their staff which can be useful tools for improving the managerial capabilities Islamic banks staff and the last is recommended methods in conducting the survey for the next research are questionnaires and interviews in terms of the bank criteria selection.
format	Student Project
author	Md Junos, Mardhiah
author_facet	Md Junos, Mardhiah
author_sort	Md Junos, Mardhiah
title	Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos
title_short	Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos
title_full	Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos
title_fullStr	Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos
title_full_unstemmed	Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos
title_sort	customer satisfaction and awareness towards islamic banking products in malaysia / mardhiah md junos
publisher	Academy of Contemporary Islamic Studies (ACIS)
publishDate	2017
url	http://ir.uitm.edu.my/id/eprint/23262/ http://ir.uitm.edu.my/id/eprint/23262/1/PPb_MARDHIAH%20MD%20JUNOS%20ACI%20B%2017_5.pdf
first_indexed	2023-09-18T23:10:24Z
last_indexed	2023-09-18T23:10:24Z
_version_	1777418764229279744

Customer satisfaction and awareness towards Islamic Banking products in Malaysia / Mardhiah Md Junos

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