An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris

The tourism industry is currently Malaysian third most important industry in terms of foreign exchange earnings after the manufacturing and palm oil sectors. However, conventional tourism activity is vulnerable to current shocks e.g. Bird Flu, H1N1 pandemic and terrorist activities. Therefore altern...

Full description

Bibliographic Details
Main Authors:	Abu Hassan Asari, Fadli Fizari, Idris, Asma' Rashidah
Format:	Research Reports
Language:	English
Published:	Research Management Institute (RMI) 2010
Subjects:	Travel and state. Tourism Malaysia
Online Access:	http://ir.uitm.edu.my/id/eprint/23253/ http://ir.uitm.edu.my/id/eprint/23253/1/LP_FADLI%20FIZARI%20ABU%20HASSAN%20ASARI%20RMI%2010_5.pdf

id	uitm-23253
recordtype	eprints
spelling	uitm-232532019-02-22T02:16:49Z http://ir.uitm.edu.my/id/eprint/23253/ An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris Abu Hassan Asari, Fadli Fizari Idris, Asma' Rashidah Travel and state. Tourism Malaysia The tourism industry is currently Malaysian third most important industry in terms of foreign exchange earnings after the manufacturing and palm oil sectors. However, conventional tourism activity is vulnerable to current shocks e.g. Bird Flu, H1N1 pandemic and terrorist activities. Therefore alternative tourism activity such as education tourism (edu-tourism) has become one of the solutions. The objective of the study is to model international student enrolments using the Gravity Model whereby Malaysian public higher education institutions is the reference point. Results from panel data analysis using GLS-Two Way Estimation indicate that distance is the most elastic variable in determining the education tourism demand. The higher the distance, the lower enrolment it will be. Meanwhile, education tourism demand is positively related with Malaysian export. In addition, more enrolled students come from countries which have socio-economic agreement with Malaysia. Appropriate actions have been proposed, to place Malaysia as one of the major exporters in education tourism industry, parallel with its vision to become an international center of excellence for education beyond year 2020. Research Management Institute (RMI) 2010 Research Reports NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/23253/1/LP_FADLI%20FIZARI%20ABU%20HASSAN%20ASARI%20RMI%2010_5.pdf Abu Hassan Asari, Fadli Fizari and Idris, Asma' Rashidah (2010) An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris. [Research Reports] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Travel and state. Tourism Malaysia
spellingShingle	Travel and state. Tourism Malaysia Abu Hassan Asari, Fadli Fizari Idris, Asma' Rashidah An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris
description	The tourism industry is currently Malaysian third most important industry in terms of foreign exchange earnings after the manufacturing and palm oil sectors. However, conventional tourism activity is vulnerable to current shocks e.g. Bird Flu, H1N1 pandemic and terrorist activities. Therefore alternative tourism activity such as education tourism (edu-tourism) has become one of the solutions. The objective of the study is to model international student enrolments using the Gravity Model whereby Malaysian public higher education institutions is the reference point. Results from panel data analysis using GLS-Two Way Estimation indicate that distance is the most elastic variable in determining the education tourism demand. The higher the distance, the lower enrolment it will be. Meanwhile, education tourism demand is positively related with Malaysian export. In addition, more enrolled students come from countries which have socio-economic agreement with Malaysia. Appropriate actions have been proposed, to place Malaysia as one of the major exporters in education tourism industry, parallel with its vision to become an international center of excellence for education beyond year 2020.
format	Research Reports
author	Abu Hassan Asari, Fadli Fizari Idris, Asma' Rashidah
author_facet	Abu Hassan Asari, Fadli Fizari Idris, Asma' Rashidah
author_sort	Abu Hassan Asari, Fadli Fizari
title	An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris
title_short	An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris
title_full	An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris
title_fullStr	An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris
title_full_unstemmed	An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris
title_sort	application of gravity model in education tourism: a case of public higher education institutions in malaysia / fadli fizari abu hassan asari and asma' rashidah idris
publisher	Research Management Institute (RMI)
publishDate	2010
url	http://ir.uitm.edu.my/id/eprint/23253/ http://ir.uitm.edu.my/id/eprint/23253/1/LP_FADLI%20FIZARI%20ABU%20HASSAN%20ASARI%20RMI%2010_5.pdf
first_indexed	2023-09-18T23:10:23Z
last_indexed	2023-09-18T23:10:23Z
_version_	1777418762917511168

An application of gravity model in education tourism: a case of public higher education institutions in Malaysia / Fadli Fizari Abu Hassan Asari and Asma' Rashidah Idris

Similar Items