Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin

This proposal is to indicate whether most local people choose to buy imported shoes than local shoes. Our purpose of this proposal is to know why local people prefer to buy imported shoes. Besides, we want to know what are the factors that influence local people to buy imported shoes. We also want t...

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Bibliographic Details
Main Authors: Mat Nor, Norazwafira, Kamarullbahrin, Noorshida
Format: Student Project
Language:English
Published: Faculty of Business and Management 2001
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/22509/
http://ir.uitm.edu.my/id/eprint/22509/1/PPd_NORAZWAFIRA%20MAT%20NOOR%20M%20BM%2001_5.pdf
id uitm-22509
recordtype eprints
spelling uitm-225092019-01-11T01:32:04Z http://ir.uitm.edu.my/id/eprint/22509/ Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin Mat Nor, Norazwafira Kamarullbahrin, Noorshida Marketing Marketing research. Marketing research companies. Sales forecasting Market surveys. Including brand choice. Brand loyalty This proposal is to indicate whether most local people choose to buy imported shoes than local shoes. Our purpose of this proposal is to know why local people prefer to buy imported shoes. Besides, we want to know what are the factors that influence local people to buy imported shoes. We also want to know what are the problems that might be faced when most local people use imported shoes. A survey of our research will be taken around 50 people who are selected randomly around in Malacca City. There will be two members fully involved in this research. From our survey that we had done to our respondent, we found that more people prefer to buy imported shoes rather than local shoes. They prefer to buy imported shoes because imported shoes are more quality, comfortable, give satisfaction to them and so on. Our respondent also refused to buy local shoes because local shoes have a low promotion. Normally, imported shoes have more promotion compared to local shoes. Imported shoes have always advertised their shoes in television, radio, magazine and others. Many people are not sure and do not know about the 'pig skin lining' issue. Faculty of Business and Management 2001 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/22509/1/PPd_NORAZWAFIRA%20MAT%20NOOR%20M%20BM%2001_5.pdf Mat Nor, Norazwafira and Kamarullbahrin, Noorshida (2001) Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Marketing
Marketing research. Marketing research companies. Sales forecasting
Market surveys. Including brand choice. Brand loyalty
spellingShingle Marketing
Marketing research. Marketing research companies. Sales forecasting
Market surveys. Including brand choice. Brand loyalty
Mat Nor, Norazwafira
Kamarullbahrin, Noorshida
Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
description This proposal is to indicate whether most local people choose to buy imported shoes than local shoes. Our purpose of this proposal is to know why local people prefer to buy imported shoes. Besides, we want to know what are the factors that influence local people to buy imported shoes. We also want to know what are the problems that might be faced when most local people use imported shoes. A survey of our research will be taken around 50 people who are selected randomly around in Malacca City. There will be two members fully involved in this research. From our survey that we had done to our respondent, we found that more people prefer to buy imported shoes rather than local shoes. They prefer to buy imported shoes because imported shoes are more quality, comfortable, give satisfaction to them and so on. Our respondent also refused to buy local shoes because local shoes have a low promotion. Normally, imported shoes have more promotion compared to local shoes. Imported shoes have always advertised their shoes in television, radio, magazine and others. Many people are not sure and do not know about the 'pig skin lining' issue.
format Student Project
author Mat Nor, Norazwafira
Kamarullbahrin, Noorshida
author_facet Mat Nor, Norazwafira
Kamarullbahrin, Noorshida
author_sort Mat Nor, Norazwafira
title Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
title_short Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
title_full Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
title_fullStr Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
title_full_unstemmed Why local people prefer to buy imported shoes rather than local shoes / Norazwafira Mat Nor and Noorshida Kamarullbahrin
title_sort why local people prefer to buy imported shoes rather than local shoes / norazwafira mat nor and noorshida kamarullbahrin
publisher Faculty of Business and Management
publishDate 2001
url http://ir.uitm.edu.my/id/eprint/22509/
http://ir.uitm.edu.my/id/eprint/22509/1/PPd_NORAZWAFIRA%20MAT%20NOOR%20M%20BM%2001_5.pdf
first_indexed 2023-09-18T23:08:49Z
last_indexed 2023-09-18T23:08:49Z
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