Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa

The study is based on the customer awareness towards the product offerings by Budayatama Corporation Sdn Bhd. Products can be classified as either business (industrial) or consumer products, depending on the buyer's intentions. The key distinction between the two types of products is their inte...

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Bibliographic Details
Main Author:	Isa, Rafidah
Format:	Student Project
Language:	English
Published:	Faculty of Business and Management 2007
Subjects:	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations
Online Access:	http://ir.uitm.edu.my/id/eprint/22378/ http://ir.uitm.edu.my/id/eprint/22378/1/PPb_RAFIDAH%20ISA%20M%20BM%2007_5.pdf

id	uitm-22378
recordtype	eprints
spelling	uitm-223782019-01-11T01:12:26Z http://ir.uitm.edu.my/id/eprint/22378/ Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa Isa, Rafidah Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations The study is based on the customer awareness towards the product offerings by Budayatama Corporation Sdn Bhd. Products can be classified as either business (industrial) or consumer products, depending on the buyer's intentions. The key distinction between the two types of products is their intended use. If the intended use is a business purpose, the product is classified as a business or industrial product. A business product is used to manufacture other goods or services, to facilitate an organization's operations, or to resell to other customers. A consumer product is bought to satisfy an individual's personal wants Faculty of Business and Management 2007 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/22378/1/PPb_RAFIDAH%20ISA%20M%20BM%2007_5.pdf Isa, Rafidah (2007) Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa. [Student Project] (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations
spellingShingle	Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction Customer services. Customer relations Isa, Rafidah Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa
description	The study is based on the customer awareness towards the product offerings by Budayatama Corporation Sdn Bhd. Products can be classified as either business (industrial) or consumer products, depending on the buyer's intentions. The key distinction between the two types of products is their intended use. If the intended use is a business purpose, the product is classified as a business or industrial product. A business product is used to manufacture other goods or services, to facilitate an organization's operations, or to resell to other customers. A consumer product is bought to satisfy an individual's personal wants
format	Student Project
author	Isa, Rafidah
author_facet	Isa, Rafidah
author_sort	Isa, Rafidah
title	Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa
title_short	Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa
title_full	Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa
title_fullStr	Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa
title_full_unstemmed	Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa
title_sort	customers' awareness towards products offered by budayatama corporation sdn bhd / rafidah isa
publisher	Faculty of Business and Management
publishDate	2007
url	http://ir.uitm.edu.my/id/eprint/22378/ http://ir.uitm.edu.my/id/eprint/22378/1/PPb_RAFIDAH%20ISA%20M%20BM%2007_5.pdf
first_indexed	2023-09-18T23:08:33Z
last_indexed	2023-09-18T23:08:33Z
_version_	1777418647216586752

Customers' awareness towards products offered by Budayatama Corporation Sdn Bhd / Rafidah Isa

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