A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon

In this new era of telecommunication services, Telekom Malaysia has to face the challenge as equal with the growth of telecommunication technology in Malaysia. This challenge not only comes from the high competitive rivals, but also to cope and fulfill the customers expectation and demand that alway...

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Bibliographic Details
Main Author: Saharon, Mohd Nazrul Ikram
Format: Student Project
Language:English
Published: Faculty of Business and Management 2004
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/22348/
http://ir.uitm.edu.my/id/eprint/22348/1/PPb_MOHD%20NAZRUL%20IKRAM%20BAHARON%20M%20BM%2004_5.pdf
id uitm-22348
recordtype eprints
spelling uitm-223482019-03-21T02:05:00Z http://ir.uitm.edu.my/id/eprint/22348/ A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon Saharon, Mohd Nazrul Ikram Telecommunication industry. Telegraph Marketing research. Marketing research companies. Sales forecasting Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling Consumer satisfaction In this new era of telecommunication services, Telekom Malaysia has to face the challenge as equal with the growth of telecommunication technology in Malaysia. This challenge not only comes from the high competitive rivals, but also to cope and fulfill the customers expectation and demand that always become higher from time to time. Consumer & Business department is a part of Telekom division that been establish to face all of this challenge to ensure that all of the consumer demand and expectation can be fulfill and also to face the challenge that come from the competitors. And to carry such important task, this division is divided into four different departments which is Customer Retention, Customer Care, Direct Sales and Marketing Planning, each will carry a special task from increase the sales till providing the services after sales. Without the effort of this department, it is very hard for Telekom Malaysia to survive in the long run since this four department is responsible in carrying the most important task for Telekom, that is to gain sales and generate profit. Faculty of Business and Management 2004 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/22348/1/PPb_MOHD%20NAZRUL%20IKRAM%20BAHARON%20M%20BM%2004_5.pdf Saharon, Mohd Nazrul Ikram (2004) A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Telecommunication industry. Telegraph
Marketing research. Marketing research companies. Sales forecasting
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Consumer satisfaction
spellingShingle Telecommunication industry. Telegraph
Marketing research. Marketing research companies. Sales forecasting
Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
Consumer satisfaction
Saharon, Mohd Nazrul Ikram
A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon
description In this new era of telecommunication services, Telekom Malaysia has to face the challenge as equal with the growth of telecommunication technology in Malaysia. This challenge not only comes from the high competitive rivals, but also to cope and fulfill the customers expectation and demand that always become higher from time to time. Consumer & Business department is a part of Telekom division that been establish to face all of this challenge to ensure that all of the consumer demand and expectation can be fulfill and also to face the challenge that come from the competitors. And to carry such important task, this division is divided into four different departments which is Customer Retention, Customer Care, Direct Sales and Marketing Planning, each will carry a special task from increase the sales till providing the services after sales. Without the effort of this department, it is very hard for Telekom Malaysia to survive in the long run since this four department is responsible in carrying the most important task for Telekom, that is to gain sales and generate profit.
format Student Project
author Saharon, Mohd Nazrul Ikram
author_facet Saharon, Mohd Nazrul Ikram
author_sort Saharon, Mohd Nazrul Ikram
title A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon
title_short A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon
title_full A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon
title_fullStr A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon
title_full_unstemmed A study on the factor that contribute to the satisfaction of the customer towards the services that is provided by Telekom Malaysia (Seremban Branches) for the C&B (Consumer & Business) Units / Mohd Nazrul Ikram Baharon
title_sort study on the factor that contribute to the satisfaction of the customer towards the services that is provided by telekom malaysia (seremban branches) for the c&b (consumer & business) units / mohd nazrul ikram baharon
publisher Faculty of Business and Management
publishDate 2004
url http://ir.uitm.edu.my/id/eprint/22348/
http://ir.uitm.edu.my/id/eprint/22348/1/PPb_MOHD%20NAZRUL%20IKRAM%20BAHARON%20M%20BM%2004_5.pdf
first_indexed 2023-09-18T23:08:29Z
last_indexed 2023-09-18T23:08:29Z
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