Evaluation on customer adoption process and brand positioning for Scientige Sdn Bhd in 2007 / Norhaidah Ahmad

Scientige Sdn Bhd is a company that involve in the oil, gas and petrochemical industry and the company offer various products and services in the field. Since the company is still new in the market ( 2 years in the field) , the company required to have strong brand positioning so that the client wil...

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Bibliographic Details
Main Author: Ahmad, Norhaidah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2007
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/21095/
http://ir.uitm.edu.my/id/eprint/21095/1/PPb_NORHAIDAH%20AHMAD%20M%20BM%2007_5.pdf