The effectiveness of Visit Malaysia Year 2007 campaign / Syahirah Shaari

This research was conducted for the purposed to know the effectiveness of Visit Malaysia Year 2007 campaign and is it worth to be done or it is just a waste. Furthermore there is none of research or study being done regarding Visit Malaysia Year. The main objective of this research is to identify pe...

Full description

Bibliographic Details
Main Author: Shaari, Syahirah
Format: Student Project
Language:English
Published: Faculty of Business and Management 2007
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/19545/
http://ir.uitm.edu.my/id/eprint/19545/1/PPb_SYAHIRAH%20SHAARI%20BM%2007_5.pdf