University students’ perception on the fast food industry service quality in Terengganu / Arma Mohd Faizal Abu Bakar…[et al.]
Foodservice business is one of the fastest growing segments of the hospitality industry. The same trend can be viewed in Terengganu where fast food restaurants or also known as quick service restaurants are popular among youth. This study investigates the perceptions of university students with rega...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of Hotel and Management, Universiti Teknologi MARA, Selangor, Kampus Puncak Alam Campus
2017
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| Subjects: | |
| Online Access: | http://ir.uitm.edu.my/id/eprint/19474/ http://ir.uitm.edu.my/id/eprint/19474/ http://ir.uitm.edu.my/id/eprint/19474/1/6-12.pdf |