The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa

Customer satisfaction is essential for enhancement of competitive advantage in housing industry. Customer satisfaction brings about a lot of positive implications to the companies, which may contribute to a successful business. It is essential to maintain the customers’ satisfaction by offering the...

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Main Author:	Mustafa, Aziam
Format:	Book Section
Language:	English
Published:	Institute of Graduate Studies, UiTM 2015
Subjects:	Management. Industrial Management
Online Access:	http://ir.uitm.edu.my/id/eprint/19218/ http://ir.uitm.edu.my/id/eprint/19218/1/ABS_AZIAM%20MUSTAFA%20TDRA%20VOL%207%20IGS%2015.pdf

id	uitm-19218
recordtype	eprints
spelling	uitm-192182018-06-12T06:46:36Z http://ir.uitm.edu.my/id/eprint/19218/ The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa Mustafa, Aziam Management. Industrial Management Customer satisfaction is essential for enhancement of competitive advantage in housing industry. Customer satisfaction brings about a lot of positive implications to the companies, which may contribute to a successful business. It is essential to maintain the customers’ satisfaction by offering the right product and services that fulfill their needs and expectations. The customer satisfaction and behavioural intentions were studied and comparisons were made between two types of delivery systems; Sell Then Build (STB) and Build Then Sell (BTS) on the relationship between service providers’ attributes, satisfaction and behavioural intentions in housing industry. The service providers’ attributes are comprised of the product quality, service quality, price and location which refer to the aggregate services provided by the service provider to their buyers. The objectives of this study are threefold: (1) to examine the direct effect of service providers’ attributes comprises product quality, service quality, price and location on buyer’s satisfaction and behavioural intentions. (2) to examine the role of satisfaction as a mediating variable between product quality, service quality, price and location towards behavioural intentions and (3) to identify the moderating effect of the delivery systems (Sell Then Build and Build Then Sell) on the underlying relationship between product quality, service quality, price and location on buyers’ satisfaction and behavioural intentions… Institute of Graduate Studies, UiTM 2015 Book Section PeerReviewed text en http://ir.uitm.edu.my/id/eprint/19218/1/ABS_AZIAM%20MUSTAFA%20TDRA%20VOL%207%20IGS%2015.pdf Mustafa, Aziam (2015) The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa. In: The Doctoral Research Abstracts. IPSis Biannual Publication, 7 (7). Institute of Graduate Studies, UiTM, Shah Alam.
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Management. Industrial Management
spellingShingle	Management. Industrial Management Mustafa, Aziam The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
description	Customer satisfaction is essential for enhancement of competitive advantage in housing industry. Customer satisfaction brings about a lot of positive implications to the companies, which may contribute to a successful business. It is essential to maintain the customers’ satisfaction by offering the right product and services that fulfill their needs and expectations. The customer satisfaction and behavioural intentions were studied and comparisons were made between two types of delivery systems; Sell Then Build (STB) and Build Then Sell (BTS) on the relationship between service providers’ attributes, satisfaction and behavioural intentions in housing industry. The service providers’ attributes are comprised of the product quality, service quality, price and location which refer to the aggregate services provided by the service provider to their buyers. The objectives of this study are threefold: (1) to examine the direct effect of service providers’ attributes comprises product quality, service quality, price and location on buyer’s satisfaction and behavioural intentions. (2) to examine the role of satisfaction as a mediating variable between product quality, service quality, price and location towards behavioural intentions and (3) to identify the moderating effect of the delivery systems (Sell Then Build and Build Then Sell) on the underlying relationship between product quality, service quality, price and location on buyers’ satisfaction and behavioural intentions…
format	Book Section
author	Mustafa, Aziam
author_facet	Mustafa, Aziam
author_sort	Mustafa, Aziam
title	The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
title_short	The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
title_full	The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
title_fullStr	The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
title_full_unstemmed	The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa
title_sort	impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / aziam mustafa
publisher	Institute of Graduate Studies, UiTM
publishDate	2015
url	http://ir.uitm.edu.my/id/eprint/19218/ http://ir.uitm.edu.my/id/eprint/19218/1/ABS_AZIAM%20MUSTAFA%20TDRA%20VOL%207%20IGS%2015.pdf
first_indexed	2023-09-18T23:02:05Z
last_indexed	2023-09-18T23:02:05Z
_version_	1777418241004535808

The impact of product quality, service quality, price and location on satisfaction and behavioural intentions in housing industry:the moderating role of delivery systems / Aziam Mustafa

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