Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat

In the age of post modernity, the experiences of tourist play an important role in economic and social life. As tourist demand a higher standard in quality services, quality food and hospitality experiences particularly have caught the full attention in tourism industry on one hand and the literatur...

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Main Author:	Selamat, Hawaliana
Format:	Thesis
Language:	English
Published:	2013
Online Access:	http://ir.uitm.edu.my/id/eprint/17668/ http://ir.uitm.edu.my/id/eprint/17668/2/TM_HAWALIANA%20SELAMAT%20HM%2013_5.pdf

id	uitm-17668
recordtype	eprints
spelling	uitm-176682019-02-04T07:14:47Z http://ir.uitm.edu.my/id/eprint/17668/ Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat Selamat, Hawaliana In the age of post modernity, the experiences of tourist play an important role in economic and social life. As tourist demand a higher standard in quality services, quality food and hospitality experiences particularly have caught the full attention in tourism industry on one hand and the literature on hospitality on the other. Food has been regarded as not only being a basic necessity for tourist consumption but also as an essential element of regional culture. Local food and beverages have urbanized from being crucial necessity for tourists being recognized as an imperative part of the local culture that tourists consume. Food can at least provide superfluous opportunities for tourist to be in a more memorable and enjoyable holiday atmosphere than they expected, no matter whether trying different kinds of food is the main purpose for tourist to travel. Gastronomy is thus seen as an important source of marketable images and experiences for the tourist. Tourists on a trip are frequently eager for new experiences and willing to take greater risks than in their ordinary life. Indeed, some tourists might suffer from “food neophobia,” a concept which refers to human’s natural tendency suspect new and unfamiliar foods. The trip might stimulate their neophilic tendencies, motivating them to try novel and strange dishes. The implications of the findings are discussed and directions for future research are suggested. 2013 Thesis NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/17668/2/TM_HAWALIANA%20SELAMAT%20HM%2013_5.pdf Selamat, Hawaliana (2013) Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat. Masters thesis, Universiti Teknologi MARA.
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
description	In the age of post modernity, the experiences of tourist play an important role in economic and social life. As tourist demand a higher standard in quality services, quality food and hospitality experiences particularly have caught the full attention in tourism industry on one hand and the literature on hospitality on the other. Food has been regarded as not only being a basic necessity for tourist consumption but also as an essential element of regional culture. Local food and beverages have urbanized from being crucial necessity for tourists being recognized as an imperative part of the local culture that tourists consume. Food can at least provide superfluous opportunities for tourist to be in a more memorable and enjoyable holiday atmosphere than they expected, no matter whether trying different kinds of food is the main purpose for tourist to travel. Gastronomy is thus seen as an important source of marketable images and experiences for the tourist. Tourists on a trip are frequently eager for new experiences and willing to take greater risks than in their ordinary life. Indeed, some tourists might suffer from “food neophobia,” a concept which refers to human’s natural tendency suspect new and unfamiliar foods. The trip might stimulate their neophilic tendencies, motivating them to try novel and strange dishes. The implications of the findings are discussed and directions for future research are suggested.
format	Thesis
author	Selamat, Hawaliana
spellingShingle	Selamat, Hawaliana Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat
author_facet	Selamat, Hawaliana
author_sort	Selamat, Hawaliana
title	Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat
title_short	Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat
title_full	Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat
title_fullStr	Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat
title_full_unstemmed	Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat
title_sort	factors influencing international tourists’ food preference towards malaysian local food / hawaliana selamat
publishDate	2013
url	http://ir.uitm.edu.my/id/eprint/17668/ http://ir.uitm.edu.my/id/eprint/17668/2/TM_HAWALIANA%20SELAMAT%20HM%2013_5.pdf
first_indexed	2023-09-18T22:58:48Z
last_indexed	2023-09-18T22:58:48Z
_version_	1777418033790189568

Factors influencing international tourists’ food preference towards Malaysian local food / Hawaliana Selamat

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