The study of consumer purchase decision on medical and health insurance in Malacca / Fariz Syah Mohamed Ibrahim
There a lot of critical issue occurs in insurance industry and the awareness toward insurance product still become insolvent issue for centuries. Insurance have exist for decade and being used to transfer the risk that may become a burden to the insured (Shah M., 2008).There are numerous of product...
| Main Author: | |
|---|---|
| Format: | Student Project |
| Language: | English |
| Published: |
Faculty of Business and Management
2011
|
| Online Access: | http://ir.uitm.edu.my/id/eprint/16985/ http://ir.uitm.edu.my/id/eprint/16985/2/PPb_FARIZ%20SYAH%20%20MOHAMED%20IBRAHIM%20BM%2011_5.pdf |