Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan

It was reported that Malaysia has experienced a low penetration rate for the Family Takaful business despite the many forms of incentives provided by the Government. The available literature that focuses on life assurance and related research on Family Takaful is rather scarce. In view of this, i...

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Main Authors: Mohd Ghazali, Abdul Hadi, Roslan, Siti Nasuha
Format: Student Project
Language:English
Published: Faculty of Business Management 2016
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/14640/
http://ir.uitm.edu.my/id/eprint/14640/1/PPb_ABDUL%20HADI%20MOHD%20GHAZALI%20BM%2016_5.pdf
id uitm-14640
recordtype eprints
spelling uitm-146402016-09-08T01:35:03Z http://ir.uitm.edu.my/id/eprint/14640/ Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan Mohd Ghazali, Abdul Hadi Roslan, Siti Nasuha Insurance Life insurance It was reported that Malaysia has experienced a low penetration rate for the Family Takaful business despite the many forms of incentives provided by the Government. The available literature that focuses on life assurance and related research on Family Takaful is rather scarce. In view of this, it must be mentioned that, this particular study is significant because it provides a critical insight and better understanding of the critical factors that actually determine the Family Takaful demand in Senawang, Negeri Sembilan. Thus, the main objective of this study is to determine the critical factors for Family Takaful demand in Senawang, Negeri Sembilan. The study involves a survey using structured questionnaires to solicit responses from people who have joined Family Takaful plans in selected leading Takaful companies. Data analysis involves the use of regression analysis. From a set of factors that contributed to the Family Takaful demand in this study, the result of regression analysis showed that product and services have significant relationship with family takaful demand. Faculty of Business Management 2016 Student Project NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/14640/1/PPb_ABDUL%20HADI%20MOHD%20GHAZALI%20BM%2016_5.pdf Mohd Ghazali, Abdul Hadi and Roslan, Siti Nasuha (2016) Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan. [Student Project] (Unpublished)
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Insurance
Life insurance
spellingShingle Insurance
Life insurance
Mohd Ghazali, Abdul Hadi
Roslan, Siti Nasuha
Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan
description It was reported that Malaysia has experienced a low penetration rate for the Family Takaful business despite the many forms of incentives provided by the Government. The available literature that focuses on life assurance and related research on Family Takaful is rather scarce. In view of this, it must be mentioned that, this particular study is significant because it provides a critical insight and better understanding of the critical factors that actually determine the Family Takaful demand in Senawang, Negeri Sembilan. Thus, the main objective of this study is to determine the critical factors for Family Takaful demand in Senawang, Negeri Sembilan. The study involves a survey using structured questionnaires to solicit responses from people who have joined Family Takaful plans in selected leading Takaful companies. Data analysis involves the use of regression analysis. From a set of factors that contributed to the Family Takaful demand in this study, the result of regression analysis showed that product and services have significant relationship with family takaful demand.
format Student Project
author Mohd Ghazali, Abdul Hadi
Roslan, Siti Nasuha
author_facet Mohd Ghazali, Abdul Hadi
Roslan, Siti Nasuha
author_sort Mohd Ghazali, Abdul Hadi
title Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan
title_short Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan
title_full Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan
title_fullStr Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan
title_full_unstemmed Study on the demand for family Takaful product in Senawang, Negeri Sembilan / Abdul Hadi Mohd Ghazali and Siti Nasuha Roslan
title_sort study on the demand for family takaful product in senawang, negeri sembilan / abdul hadi mohd ghazali and siti nasuha roslan
publisher Faculty of Business Management
publishDate 2016
url http://ir.uitm.edu.my/id/eprint/14640/
http://ir.uitm.edu.my/id/eprint/14640/1/PPb_ABDUL%20HADI%20MOHD%20GHAZALI%20BM%2016_5.pdf
first_indexed 2023-09-18T22:52:05Z
last_indexed 2023-09-18T22:52:05Z
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