The advertising of barbershop influences consumer / Zarif Adly Zainudin

Advertising is fast of powerful medium to advertise in the new millennium. With the number of advertisements increasing, the new medium is viewed as the advertiser's dream. Advertising is becoming a part of companies marketing strategy however it requires new strategies and thinking. The benefi...

Full description

Bibliographic Details
Main Author: Zainudin, Zarif Adly
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/14391/
http://ir.uitm.edu.my/id/eprint/14391/1/TD_ZARIF%20ADLY%20ZAINUDIN%20AD%2015_5.pdf
id uitm-14391
recordtype eprints
spelling uitm-143912016-07-26T06:13:07Z http://ir.uitm.edu.my/id/eprint/14391/ The advertising of barbershop influences consumer / Zarif Adly Zainudin Zainudin, Zarif Adly Advertising Shop management Advertising is fast of powerful medium to advertise in the new millennium. With the number of advertisements increasing, the new medium is viewed as the advertiser's dream. Advertising is becoming a part of companies marketing strategy however it requires new strategies and thinking. The benefits of advertising are its ability its cover people from different geographical area with varied tastes and preferences. This study is descriptive study and the sampling technique here is used convenience sampling. The sample size is for 50 selected people from the population of Johor Bahru City. The data is collected with the help of structured questionnaires, which is includes open end and close-ended questions. The next step in the research process is Analysis and Interpretation of the Data Collected from the respondents. This analysis and interpretation is done with the help of graphs and tabulation. They are prepared with the help of MS Word and Excel software With the help of analysis and interpretation the findings are drawn which includes whether consumers are aware of advertising, do advertisements effect their purchase behavior. With the critical analysis and interpretation the suggestions and recommendations are drawn on how to improve advertisement in order to attract much of the viewership and to increase the purchasing efficiency and also improve the methods of advertisements Finally, the conclusion where the briefing and the topics aspects is been given with few suggestions and recommendations, finally concludes the project report 2015 Thesis NonPeerReviewed text en http://ir.uitm.edu.my/id/eprint/14391/1/TD_ZARIF%20ADLY%20ZAINUDIN%20AD%2015_5.pdf Zainudin, Zarif Adly (2015) The advertising of barbershop influences consumer / Zarif Adly Zainudin. Degree thesis, Universiti Teknologi MARA.
repository_type Digital Repository
institution_category Local University
institution Universiti Teknologi MARA
building UiTM Institutional Repository
collection Online Access
language English
topic Advertising
Shop management
spellingShingle Advertising
Shop management
Zainudin, Zarif Adly
The advertising of barbershop influences consumer / Zarif Adly Zainudin
description Advertising is fast of powerful medium to advertise in the new millennium. With the number of advertisements increasing, the new medium is viewed as the advertiser's dream. Advertising is becoming a part of companies marketing strategy however it requires new strategies and thinking. The benefits of advertising are its ability its cover people from different geographical area with varied tastes and preferences. This study is descriptive study and the sampling technique here is used convenience sampling. The sample size is for 50 selected people from the population of Johor Bahru City. The data is collected with the help of structured questionnaires, which is includes open end and close-ended questions. The next step in the research process is Analysis and Interpretation of the Data Collected from the respondents. This analysis and interpretation is done with the help of graphs and tabulation. They are prepared with the help of MS Word and Excel software With the help of analysis and interpretation the findings are drawn which includes whether consumers are aware of advertising, do advertisements effect their purchase behavior. With the critical analysis and interpretation the suggestions and recommendations are drawn on how to improve advertisement in order to attract much of the viewership and to increase the purchasing efficiency and also improve the methods of advertisements Finally, the conclusion where the briefing and the topics aspects is been given with few suggestions and recommendations, finally concludes the project report
format Thesis
author Zainudin, Zarif Adly
author_facet Zainudin, Zarif Adly
author_sort Zainudin, Zarif Adly
title The advertising of barbershop influences consumer / Zarif Adly Zainudin
title_short The advertising of barbershop influences consumer / Zarif Adly Zainudin
title_full The advertising of barbershop influences consumer / Zarif Adly Zainudin
title_fullStr The advertising of barbershop influences consumer / Zarif Adly Zainudin
title_full_unstemmed The advertising of barbershop influences consumer / Zarif Adly Zainudin
title_sort advertising of barbershop influences consumer / zarif adly zainudin
publishDate 2015
url http://ir.uitm.edu.my/id/eprint/14391/
http://ir.uitm.edu.my/id/eprint/14391/1/TD_ZARIF%20ADLY%20ZAINUDIN%20AD%2015_5.pdf
first_indexed 2023-09-18T22:51:31Z
last_indexed 2023-09-18T22:51:31Z
_version_ 1777417575554088960