The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda

ASEAN Free Trade Area or AFTA manifests market liberalization; it may present significant opportunities or may pose significant threats to SMEs in Malaysia. The main purp ose of this study is to identify the challenges and impact of AFTA on SMEs :~ business operations. Specifically, the aim is to a...

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Main Authors:	Mohamad, Saadiah, Mohd, Rohani, Muda, Mazzini
Format:	Article
Language:	English
Published:	Research Management Institute (RMI) 2008
Subjects:	Malaysia Small business Tariff. Free trade. Protectionism
Online Access:	http://ir.uitm.edu.my/id/eprint/13055/ http://ir.uitm.edu.my/id/eprint/13055/1/AJ_SAADIAH%20MOHAMAD%20SMRJ%2008%201.pdf

id	uitm-13055
recordtype	eprints
spelling	uitm-130552016-06-20T05:19:18Z http://ir.uitm.edu.my/id/eprint/13055/ The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda Mohamad, Saadiah Mohd, Rohani Muda, Mazzini Malaysia Small business Tariff. Free trade. Protectionism ASEAN Free Trade Area or AFTA manifests market liberalization; it may present significant opportunities or may pose significant threats to SMEs in Malaysia. The main purp ose of this study is to identify the challenges and impact of AFTA on SMEs :~ business operations. Specifically, the aim is to assess the level ofawareness of AFTA among SMEs in Malaysia and to explore the relationship between managers' perceptions of AFTA and the strategies employed as well as their intending business operational changes. Data from 273 firms were used based on questionnaires distributed to SMEs of various sectors in the four regions in West Malaysia: Northern (Kedah, Penang and Perak ), Western (Klang Valley) , Eastern (Terengganu) and Southern (Johor). The findings indicate that only slightly more than half of the managers surveyed were aware of AFTA and its implications. The findings also exhibit that managers' perceptions of AFTA are related positively to differentiation and cost leadership strategy and besides employing the relevant strategy, those who have more favorable perceptions of AFTA are more likely to carry out changes in business operations that will enhance their export activities to ASEAN countries. Research Management Institute (RMI) 2008 Article PeerReviewed text en http://ir.uitm.edu.my/id/eprint/13055/1/AJ_SAADIAH%20MOHAMAD%20SMRJ%2008%201.pdf Mohamad, Saadiah and Mohd, Rohani and Muda, Mazzini (2008) The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda. Social and Management Research Journal, 5 (1). pp. 35-47. ISSN 1675-7017
repository_type	Digital Repository
institution_category	Local University
institution	Universiti Teknologi MARA
building	UiTM Institutional Repository
collection	Online Access
language	English
topic	Malaysia Small business Tariff. Free trade. Protectionism
spellingShingle	Malaysia Small business Tariff. Free trade. Protectionism Mohamad, Saadiah Mohd, Rohani Muda, Mazzini The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda
description	ASEAN Free Trade Area or AFTA manifests market liberalization; it may present significant opportunities or may pose significant threats to SMEs in Malaysia. The main purp ose of this study is to identify the challenges and impact of AFTA on SMEs :~ business operations. Specifically, the aim is to assess the level ofawareness of AFTA among SMEs in Malaysia and to explore the relationship between managers' perceptions of AFTA and the strategies employed as well as their intending business operational changes. Data from 273 firms were used based on questionnaires distributed to SMEs of various sectors in the four regions in West Malaysia: Northern (Kedah, Penang and Perak ), Western (Klang Valley) , Eastern (Terengganu) and Southern (Johor). The findings indicate that only slightly more than half of the managers surveyed were aware of AFTA and its implications. The findings also exhibit that managers' perceptions of AFTA are related positively to differentiation and cost leadership strategy and besides employing the relevant strategy, those who have more favorable perceptions of AFTA are more likely to carry out changes in business operations that will enhance their export activities to ASEAN countries.
format	Article
author	Mohamad, Saadiah Mohd, Rohani Muda, Mazzini
author_facet	Mohamad, Saadiah Mohd, Rohani Muda, Mazzini
author_sort	Mohamad, Saadiah
title	The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda
title_short	The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda
title_full	The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda
title_fullStr	The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda
title_full_unstemmed	The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda
title_sort	challenges of global competition : malaysian smes and afta / saadiah mohamad, rohani mohd and mazzini muda
publisher	Research Management Institute (RMI)
publishDate	2008
url	http://ir.uitm.edu.my/id/eprint/13055/ http://ir.uitm.edu.my/id/eprint/13055/1/AJ_SAADIAH%20MOHAMAD%20SMRJ%2008%201.pdf
first_indexed	2023-09-18T22:49:46Z
last_indexed	2023-09-18T22:49:46Z
_version_	1777417465345605632

The challenges of global competition : Malaysian SMEs and AFTA / Saadiah Mohamad, Rohani Mohd and Mazzini Muda

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