Asphalt Thermos Sdn. Bhd. / Irwan Faiz Ruslan ... [et al.]

The marketing activity is defined as the process of planning and executing the conception, pricing, promotions and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. Marketing activities that are carried out systematically to encoura...

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Bibliographic Details
Main Authors: Ruslan, Irwan Faiz, Ibrahim, Mohd Hafizul, Said, Muhd Nusser, Muharin, Mohd Al-Helmi
Format: Entrepreneurship Project
Language:English
Published: Faculty of Architecture, Planning and Surveying 2005
Subjects:
Online Access:http://ir.uitm.edu.my/id/eprint/11749/
http://ir.uitm.edu.my/id/eprint/11749/1/ETR_IRWAN%20FAIZ%20RUSLAN%20AP%2005_5%201.pdf
Description
Summary:The marketing activity is defined as the process of planning and executing the conception, pricing, promotions and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. Marketing activities that are carried out systematically to encourage and increase sales of products/services as long as the activities are in line with religious and ethical practices. Marketing also is a social and managerial process by which individuals and groups obtain what they need and what through creating and exchanging products and value with others. In conformity with the customers satisfaction there is several efforts can be using by company depends on themselves to proceed it as long as it not differ from our religion and human ethics.