Participatory Communication : A Practical Guide

Many communication practitioners and development workers face obstacles and challenges in their practical work. A participatory communication strategy offers a very specific perspective on how to articulate social processes, decision-making process...

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Bibliographic Details
Main Authors: Tufte, Thomas, Mefalopulos, Paolo
Format: Publication
Language:English
Published: World Bank 2012
Subjects:
Online Access:http://www-wds.worldbank.org/external/default/main?menuPK=64187510&pagePK=64193027&piPK=64187937&theSitePK=523679&menuPK=64187510&searchMenuPK=64187283&siteName=WDS&entityID=000334955_20090812024146
http://hdl.handle.net/10986/2657
http://hdl.handle.net/10986/5940
id okr-10986-5940
recordtype oai_dc
repository_type Digital Repository
institution_category Foreign Institution
institution Digital Repositories
building World Bank Open Knowledge Repository
collection World Bank
language English
topic ACTION PLAN
ADULT EDUCATION
ADULT LITERACY
ADVERTISING
BEHAVIORS
BELIEFS
BIRTH CONTROL METHODS
BOUNDARIES
BROADCASTING
CAPABILITIES
CAPACITY BUILDING
CATEGORIZATION
CHANGE AGENT
CHANGE AGENTS
CHANGE PROCESS
CIVIC EDUCATION
CLASSIFICATION
COLLABORATION
COLLABORATIVE WORKING
COLLECTION OF DATA
COLLECTIVE ACTION
COMMON GROUND
COMMON KNOWLEDGE
COMMUNICATION ACTIVITIES
COMMUNICATION MODES
COMMUNICATION STRATEGIES
COMMUNICATION STRATEGY
COMMUNITIES
COMMUNITY DEVELOPMENT
COMPLEXITY
CONCEPTUAL FRAMEWORK
COPYRIGHT
CORE COMPETENCIES
CREATIVE THINKING
CRITICAL THINKING
CULTURAL NORMS
DECISION MAKERS
DECISION MAKING
DECISION-MAKING
DEMOCRACY
DIAGRAMS
DIGITAL MEDIA
DISCOVERY
DISCUSSION
DOCUMENTS
DRAMATIC CHANGES
ELECTRONIC MEDIA
EQUAL ACCESS
EXCHANGE OF INFORMATION
EXISTING KNOWLEDGE
EXPERIENTIAL LEARNING
EXPLORATION
FOCUS GROUPS
FOLK TALES
GLOBALIZATION
HEALTH EDUCATION
HIERARCHIES
HUMAN RELATIONSHIP
HUMAN RIGHTS
IDEAS
IMPLEMENTATION STAGE
IMPLEMENTING AGENCY
INFORMATION CULTURE
INFORMATION DISSEMINATION
INFORMATION FLOWS
INFORMATION GAPS
INFORMATION SYSTEMS
INFORMATION TRANSFER
INNOVATION
INNOVATIONS
INTEGRATION
INTERACTIVE MEDIA
INTERACTIVE TECHNOLOGIES
INTERNATIONAL POLICY
INTERVENTIONS
LEADERSHIP
LEADING
LEARNING
LEVELS OF PARTICIPATION
LICENSES
LIFE SKILLS
LITERACY
LITERACY CAMPAIGNS
LOGIC
MARKETING
MARKETING STRATEGIES
MATERIAL
MEDIA
NETWORKS
NEW TECHNOLOGIES
NEW TECHNOLOGY
NONGOVERNMENTAL ORGANIZATIONS
PARTICIPATORY APPROACH
PARTICIPATORY TECHNIQUES
PHOTO
POLICY FORMULATION
PRACTITIONERS
PROBLEM DEFINITION
PROBLEM SOLVING
PRODUCTIVITY
PROGRAMS
PROJECT MANAGEMENT
QUERIES
RADIO
RADIO TECHNOLOGY
RADIOS
REAL LIFE PROBLEMS
RESEARCH METHODS
RESULT
RESULTS
RURAL AREAS
SATELLITE
SCHOOLS
SCIENTISTS
SKILLS TRAINING
SOCIAL ISSUES
TARGETS
TEACHERS
TECHNICAL EXPERTS
TECHNICAL ISSUES
TELEVISION
THINKING
TRANSPARENCY
TYPOLOGY
USER
USES
VARIETY
VIDEO
VISION
YOUTH
spellingShingle ACTION PLAN
ADULT EDUCATION
ADULT LITERACY
ADVERTISING
BEHAVIORS
BELIEFS
BIRTH CONTROL METHODS
BOUNDARIES
BROADCASTING
CAPABILITIES
CAPACITY BUILDING
CATEGORIZATION
CHANGE AGENT
CHANGE AGENTS
CHANGE PROCESS
CIVIC EDUCATION
CLASSIFICATION
COLLABORATION
COLLABORATIVE WORKING
COLLECTION OF DATA
COLLECTIVE ACTION
COMMON GROUND
COMMON KNOWLEDGE
COMMUNICATION ACTIVITIES
COMMUNICATION MODES
COMMUNICATION STRATEGIES
COMMUNICATION STRATEGY
COMMUNITIES
COMMUNITY DEVELOPMENT
COMPLEXITY
CONCEPTUAL FRAMEWORK
COPYRIGHT
CORE COMPETENCIES
CREATIVE THINKING
CRITICAL THINKING
CULTURAL NORMS
DECISION MAKERS
DECISION MAKING
DECISION-MAKING
DEMOCRACY
DIAGRAMS
DIGITAL MEDIA
DISCOVERY
DISCUSSION
DOCUMENTS
DRAMATIC CHANGES
ELECTRONIC MEDIA
EQUAL ACCESS
EXCHANGE OF INFORMATION
EXISTING KNOWLEDGE
EXPERIENTIAL LEARNING
EXPLORATION
FOCUS GROUPS
FOLK TALES
GLOBALIZATION
HEALTH EDUCATION
HIERARCHIES
HUMAN RELATIONSHIP
HUMAN RIGHTS
IDEAS
IMPLEMENTATION STAGE
IMPLEMENTING AGENCY
INFORMATION CULTURE
INFORMATION DISSEMINATION
INFORMATION FLOWS
INFORMATION GAPS
INFORMATION SYSTEMS
INFORMATION TRANSFER
INNOVATION
INNOVATIONS
INTEGRATION
INTERACTIVE MEDIA
INTERACTIVE TECHNOLOGIES
INTERNATIONAL POLICY
INTERVENTIONS
LEADERSHIP
LEADING
LEARNING
LEVELS OF PARTICIPATION
LICENSES
LIFE SKILLS
LITERACY
LITERACY CAMPAIGNS
LOGIC
MARKETING
MARKETING STRATEGIES
MATERIAL
MEDIA
NETWORKS
NEW TECHNOLOGIES
NEW TECHNOLOGY
NONGOVERNMENTAL ORGANIZATIONS
PARTICIPATORY APPROACH
PARTICIPATORY TECHNIQUES
PHOTO
POLICY FORMULATION
PRACTITIONERS
PROBLEM DEFINITION
PROBLEM SOLVING
PRODUCTIVITY
PROGRAMS
PROJECT MANAGEMENT
QUERIES
RADIO
RADIO TECHNOLOGY
RADIOS
REAL LIFE PROBLEMS
RESEARCH METHODS
RESULT
RESULTS
RURAL AREAS
SATELLITE
SCHOOLS
SCIENTISTS
SKILLS TRAINING
SOCIAL ISSUES
TARGETS
TEACHERS
TECHNICAL EXPERTS
TECHNICAL ISSUES
TELEVISION
THINKING
TRANSPARENCY
TYPOLOGY
USER
USES
VARIETY
VIDEO
VISION
YOUTH
Tufte, Thomas
Mefalopulos, Paolo
Participatory Communication : A Practical Guide
relation World Bank Working Paper ; no. 170
description Many communication practitioners and development workers face obstacles and challenges in their practical work. A participatory communication strategy offers a very specific perspective on how to articulate social processes, decision-making processes, and any change process for that matter. Participatory approaches are nothing new. However, what is new is the proliferation of institutions, especially governmental but also nongovernmental organizations (NGOs) that seek participatory approaches in their development initiative. This guide concerns to provide perspectives, tools and experiences regarding how to go about it with participatory communication strategies. It is conceived as a guide to be of relevance and utility for development workers in the field. It is targeted at both at government and their officials, the World Bank staff, and at civil society. The particular relevance of this guide is three-fold: 1) placing the practitioner debate about participatory communication within a conceptual framework, allowing the practitioner who reads this to position him or herself conceptually, understanding some of the possible implications of opting for one or another strategic approach in their use of communication; 2) providing an introduction to the use of a participatory communication approach to specific development projects as well as illustrating the use of participatory communication in broader social change processes; and 3) drawing generic lessons learned from the experiences with participatory communication.
format Publications & Research :: Publication
author Tufte, Thomas
Mefalopulos, Paolo
author_facet Tufte, Thomas
Mefalopulos, Paolo
author_sort Tufte, Thomas
title Participatory Communication : A Practical Guide
title_short Participatory Communication : A Practical Guide
title_full Participatory Communication : A Practical Guide
title_fullStr Participatory Communication : A Practical Guide
title_full_unstemmed Participatory Communication : A Practical Guide
title_sort participatory communication : a practical guide
publisher World Bank
publishDate 2012
url http://www-wds.worldbank.org/external/default/main?menuPK=64187510&pagePK=64193027&piPK=64187937&theSitePK=523679&menuPK=64187510&searchMenuPK=64187283&siteName=WDS&entityID=000334955_20090812024146
http://hdl.handle.net/10986/2657
http://hdl.handle.net/10986/5940
_version_ 1764396854713253888
spelling okr-10986-59402021-04-23T14:02:24Z Participatory Communication : A Practical Guide Tufte, Thomas Mefalopulos, Paolo ACTION PLAN ADULT EDUCATION ADULT LITERACY ADVERTISING BEHAVIORS BELIEFS BIRTH CONTROL METHODS BOUNDARIES BROADCASTING CAPABILITIES CAPACITY BUILDING CATEGORIZATION CHANGE AGENT CHANGE AGENTS CHANGE PROCESS CIVIC EDUCATION CLASSIFICATION COLLABORATION COLLABORATIVE WORKING COLLECTION OF DATA COLLECTIVE ACTION COMMON GROUND COMMON KNOWLEDGE COMMUNICATION ACTIVITIES COMMUNICATION MODES COMMUNICATION STRATEGIES COMMUNICATION STRATEGY COMMUNITIES COMMUNITY DEVELOPMENT COMPLEXITY CONCEPTUAL FRAMEWORK COPYRIGHT CORE COMPETENCIES CREATIVE THINKING CRITICAL THINKING CULTURAL NORMS DECISION MAKERS DECISION MAKING DECISION-MAKING DEMOCRACY DIAGRAMS DIGITAL MEDIA DISCOVERY DISCUSSION DOCUMENTS DRAMATIC CHANGES ELECTRONIC MEDIA EQUAL ACCESS EXCHANGE OF INFORMATION EXISTING KNOWLEDGE EXPERIENTIAL LEARNING EXPLORATION FOCUS GROUPS FOLK TALES GLOBALIZATION HEALTH EDUCATION HIERARCHIES HUMAN RELATIONSHIP HUMAN RIGHTS IDEAS IMPLEMENTATION STAGE IMPLEMENTING AGENCY INFORMATION CULTURE INFORMATION DISSEMINATION INFORMATION FLOWS INFORMATION GAPS INFORMATION SYSTEMS INFORMATION TRANSFER INNOVATION INNOVATIONS INTEGRATION INTERACTIVE MEDIA INTERACTIVE TECHNOLOGIES INTERNATIONAL POLICY INTERVENTIONS LEADERSHIP LEADING LEARNING LEVELS OF PARTICIPATION LICENSES LIFE SKILLS LITERACY LITERACY CAMPAIGNS LOGIC MARKETING MARKETING STRATEGIES MATERIAL MEDIA NETWORKS NEW TECHNOLOGIES NEW TECHNOLOGY NONGOVERNMENTAL ORGANIZATIONS PARTICIPATORY APPROACH PARTICIPATORY TECHNIQUES PHOTO POLICY FORMULATION PRACTITIONERS PROBLEM DEFINITION PROBLEM SOLVING PRODUCTIVITY PROGRAMS PROJECT MANAGEMENT QUERIES RADIO RADIO TECHNOLOGY RADIOS REAL LIFE PROBLEMS RESEARCH METHODS RESULT RESULTS RURAL AREAS SATELLITE SCHOOLS SCIENTISTS SKILLS TRAINING SOCIAL ISSUES TARGETS TEACHERS TECHNICAL EXPERTS TECHNICAL ISSUES TELEVISION THINKING TRANSPARENCY TYPOLOGY USER USES VARIETY VIDEO VISION YOUTH Many communication practitioners and development workers face obstacles and challenges in their practical work. A participatory communication strategy offers a very specific perspective on how to articulate social processes, decision-making processes, and any change process for that matter. Participatory approaches are nothing new. However, what is new is the proliferation of institutions, especially governmental but also nongovernmental organizations (NGOs) that seek participatory approaches in their development initiative. This guide concerns to provide perspectives, tools and experiences regarding how to go about it with participatory communication strategies. It is conceived as a guide to be of relevance and utility for development workers in the field. It is targeted at both at government and their officials, the World Bank staff, and at civil society. The particular relevance of this guide is three-fold: 1) placing the practitioner debate about participatory communication within a conceptual framework, allowing the practitioner who reads this to position him or herself conceptually, understanding some of the possible implications of opting for one or another strategic approach in their use of communication; 2) providing an introduction to the use of a participatory communication approach to specific development projects as well as illustrating the use of participatory communication in broader social change processes; and 3) drawing generic lessons learned from the experiences with participatory communication. 2012-03-19T10:04:07Z 2012-04-04T07:43:58Z 2012-03-19T10:04:07Z 2012-04-04T07:43:58Z 2009-06-01 http://www-wds.worldbank.org/external/default/main?menuPK=64187510&pagePK=64193027&piPK=64187937&theSitePK=523679&menuPK=64187510&searchMenuPK=64187283&siteName=WDS&entityID=000334955_20090812024146 978-0-8213-8008-6 http://hdl.handle.net/10986/2657 http://hdl.handle.net/10986/5940 English World Bank Working Paper ; no. 170 CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo World Bank World Bank Publications & Research :: Publication Publications & Research :: Publication