Impacts on Digital Merchants : Insights from the Bukalapak-World Bank Survey
This brief presents findings from the World Bank digital merchant survey conducted in collaboration with Bukalapak, one of Indonesia’s largest e-marketplaces. The survey was broadcasted to Bukalapak’s super sellers and merchants with 100 or more re...
Main Authors: | , |
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Format: | Brief |
Language: | English |
Published: |
World Bank, Washington, DC
2020
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Subjects: | |
Online Access: | http://documents.worldbank.org/curated/en/916641604472502449/Impacts-on-Digital-Merchants-Insights-from-the-Bukalapak-World-Bank-Survey http://hdl.handle.net/10986/34743 |
Summary: | This brief presents findings from the
World Bank digital merchant survey conducted in
collaboration with Bukalapak, one of Indonesia’s largest
e-marketplaces. The survey was broadcasted to Bukalapak’s
super sellers and merchants with 100 or more recorded
transactions on Bukalapak (the target population) through
various Bukalapak chat features (pop-up notifications, blog
posts, SMS, emails). The survey was opened between May 20
and June 27, 2020. The analysis was drawn from 1,020
respondents and was weighted to better represent the target population. |
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