Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns

After the Arab Spring, Tunisia urgently needed to create productive jobs and economic opportunities for its young population. Attracting foreign direct investment (FDI) in priority sectors was a key pillar of the Government’s strategy to deliver th...

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Main Authors:	Sabha, Yassin, Hamden, Mouna, Heilbron, Armando
Format:	Brief
Language:	English
Published:	World Bank, Washington, DC 2020
Subjects:	FOREIGN DIRECT INVESTMENT INVESTMENT CLIMATE INVESTMENT POLICY REFORM JOB CREATION INVESTOR OUTREACH
Online Access:	http://documents.worldbank.org/curated/en/463841599078236745/Attracting-Foreign-Direct-Investment-into-Tunisia-through-Outreach-Campaigns http://hdl.handle.net/10986/34443

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recordtype	oai_dc
spelling	okr-10986-344432021-05-25T10:54:40Z Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns Sabha, Yassin Hamden, Mouna Heilbron, Armando FOREIGN DIRECT INVESTMENT INVESTMENT CLIMATE INVESTMENT POLICY REFORM JOB CREATION INVESTOR OUTREACH After the Arab Spring, Tunisia urgently needed to create productive jobs and economic opportunities for its young population. Attracting foreign direct investment (FDI) in priority sectors was a key pillar of the Government’s strategy to deliver this job agenda. With the support of the World Bank Group, the Investment Promotion Agency of Tunisia engaged in proactive outreach campaigns which resulted in 21 investment leads and three announced FDI projects, including a manufacturing plant by Japan’s Sumitomo. This case study shows that well-planned and executed investor outreach campaigns can lead to concrete investment results and contribute to a country’s development objectives. It provides key success factors useful to other countries wanting to engage in outreach. More than ever before (in a post-COVID-19 world), outreach can play a key role for countries in their efforts to reposition and take advantage of new investment opportunities from near shoring and emerging sectors. The paper provides examples of IPAs continuing their outreach efforts virtually by leveraging technology. 2020-09-15T19:22:38Z 2020-09-15T19:22:38Z 2020-09-01 Brief http://documents.worldbank.org/curated/en/463841599078236745/Attracting-Foreign-Direct-Investment-into-Tunisia-through-Outreach-Campaigns http://hdl.handle.net/10986/34443 English Finance, Competitiveness and Innovation in Focus; CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo International Finance Corporation World Bank, Washington, DC Publications & Research Publications & Research :: Brief Middle East and North Africa Tunisia
repository_type	Digital Repository
institution_category	Foreign Institution
institution	Digital Repositories
building	World Bank Open Knowledge Repository
collection	World Bank
language	English
topic	FOREIGN DIRECT INVESTMENT INVESTMENT CLIMATE INVESTMENT POLICY REFORM JOB CREATION INVESTOR OUTREACH
spellingShingle	FOREIGN DIRECT INVESTMENT INVESTMENT CLIMATE INVESTMENT POLICY REFORM JOB CREATION INVESTOR OUTREACH Sabha, Yassin Hamden, Mouna Heilbron, Armando Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns
geographic_facet	Middle East and North Africa Tunisia
relation	Finance, Competitiveness and Innovation in Focus;
description	After the Arab Spring, Tunisia urgently needed to create productive jobs and economic opportunities for its young population. Attracting foreign direct investment (FDI) in priority sectors was a key pillar of the Government’s strategy to deliver this job agenda. With the support of the World Bank Group, the Investment Promotion Agency of Tunisia engaged in proactive outreach campaigns which resulted in 21 investment leads and three announced FDI projects, including a manufacturing plant by Japan’s Sumitomo. This case study shows that well-planned and executed investor outreach campaigns can lead to concrete investment results and contribute to a country’s development objectives. It provides key success factors useful to other countries wanting to engage in outreach. More than ever before (in a post-COVID-19 world), outreach can play a key role for countries in their efforts to reposition and take advantage of new investment opportunities from near shoring and emerging sectors. The paper provides examples of IPAs continuing their outreach efforts virtually by leveraging technology.
format	Brief
author	Sabha, Yassin Hamden, Mouna Heilbron, Armando
author_facet	Sabha, Yassin Hamden, Mouna Heilbron, Armando
author_sort	Sabha, Yassin
title	Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns
title_short	Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns
title_full	Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns
title_fullStr	Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns
title_full_unstemmed	Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns
title_sort	attracting foreign direct investment into tunisia through outreach campaigns
publisher	World Bank, Washington, DC
publishDate	2020
url	http://documents.worldbank.org/curated/en/463841599078236745/Attracting-Foreign-Direct-Investment-into-Tunisia-through-Outreach-Campaigns http://hdl.handle.net/10986/34443
_version_	1764480909282639872

Attracting Foreign Direct Investment into Tunisia through Outreach Campaigns

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