Borrowing to Keep Up (with the Joneses) : Inequality, Debt, and Conspicuous Consumption

The quest for status is a powerful motivator, but does it affect inequality? This paper presents a novel lab experiment that was designed and conducted to identify the relationship between inequality, status signaling, debt, and conspicuous consump...

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Bibliographic Details
Main Authors: Banuri, Sheheryar, Nguyen, Ha
Format: Working Paper
Language:English
Published: World Bank, Washington, DC 2020
Subjects:
Online Access:http://documents.worldbank.org/curated/en/742421597065801715/Borrowing-to-Keep-Up-with-the-Joneses-Inequality-Debt-and-Conspicuous-Consumption
http://hdl.handle.net/10986/34351
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Summary:The quest for status is a powerful motivator, but does it affect inequality? This paper presents a novel lab experiment that was designed and conducted to identify the relationship between inequality, status signaling, debt, and conspicuous consumption. It reports three main findings: First, consumption increases when it is "conspicuous" (i.e. is both observable, and signals ability/status). Second, borrowing increases when consumption is conspicuous. More critically, this increase in loan-taking is driven by those at the bottom of the income distribution. Third, in the presence of conspicuous consumption, access to finance exacerbates inequality. The results point to a vicious cycle of inequality and costly borrowing.