How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
Whether it’s hand hygiene, physical distancing, disinfecting surfaces, wearing masks, or reaching out to protect the most vulnerable, behavior change has a key role to play in tackling the COVID-19 (coronavirus) pandemic. This brief from the World...
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2020
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okr-10986-339502021-05-25T10:54:36Z How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint Curtis, Val Dreibelbis, Robert Sidibe, Myriam Cardosi, Jason Sara, Jennifer Bonell, Chris Mwambuli, Kaposo Ghosh Moulik, Soma White, Sian Aunger, Robert HYGIENE MARKETING CORONAVIRUS COVID-19 HYGIENE COMMUNICATION PUBLIC HEALTH PROMOTION Whether it’s hand hygiene, physical distancing, disinfecting surfaces, wearing masks, or reaching out to protect the most vulnerable, behavior change has a key role to play in tackling the COVID-19 (coronavirus) pandemic. This brief from the World Bank, London School of Hygiene & Tropical Medicine, Harvard Kennedy School and Project Clear provides guidelines and principles to help governments develop national communications strategies for behavior change. It draws from academic literature, recent research, analysis of existing initiatives, and examples from projects across the world to offer 10 essential components for rapidly developing a communications strategy to combat COVID-19. 2020-06-19T14:25:41Z 2020-06-19T14:25:41Z 2020-06-18 Brief http://documents.worldbank.org/curated/en/477521592407646414/How-to-Set-Up-Government-Leg-National-Hygiene-Communication-Campaigns-to-Combat-COVID-19-A-Strategic-Blueprint http://hdl.handle.net/10986/33950 English CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo World Bank World Bank, Washington, DC Publications & Research Publications & Research :: Brief |
repository_type |
Digital Repository |
institution_category |
Foreign Institution |
institution |
Digital Repositories |
building |
World Bank Open Knowledge Repository |
collection |
World Bank |
language |
English |
topic |
HYGIENE MARKETING CORONAVIRUS COVID-19 HYGIENE COMMUNICATION PUBLIC HEALTH PROMOTION |
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HYGIENE MARKETING CORONAVIRUS COVID-19 HYGIENE COMMUNICATION PUBLIC HEALTH PROMOTION Curtis, Val Dreibelbis, Robert Sidibe, Myriam Cardosi, Jason Sara, Jennifer Bonell, Chris Mwambuli, Kaposo Ghosh Moulik, Soma White, Sian Aunger, Robert How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint |
description |
Whether it’s hand hygiene, physical
distancing, disinfecting surfaces, wearing masks, or
reaching out to protect the most vulnerable, behavior change
has a key role to play in tackling the COVID-19
(coronavirus) pandemic. This brief from the World Bank,
London School of Hygiene & Tropical Medicine, Harvard
Kennedy School and Project Clear provides guidelines and
principles to help governments develop national
communications strategies for behavior change. It draws from
academic literature, recent research, analysis of existing
initiatives, and examples from projects across the world to
offer 10 essential components for rapidly developing a
communications strategy to combat COVID-19. |
format |
Brief |
author |
Curtis, Val Dreibelbis, Robert Sidibe, Myriam Cardosi, Jason Sara, Jennifer Bonell, Chris Mwambuli, Kaposo Ghosh Moulik, Soma White, Sian Aunger, Robert |
author_facet |
Curtis, Val Dreibelbis, Robert Sidibe, Myriam Cardosi, Jason Sara, Jennifer Bonell, Chris Mwambuli, Kaposo Ghosh Moulik, Soma White, Sian Aunger, Robert |
author_sort |
Curtis, Val |
title |
How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint |
title_short |
How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint |
title_full |
How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint |
title_fullStr |
How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint |
title_full_unstemmed |
How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint |
title_sort |
how to set up government-leg national hygiene communication campaigns to combat covid-19 : a strategic blueprint |
publisher |
World Bank, Washington, DC |
publishDate |
2020 |
url |
http://documents.worldbank.org/curated/en/477521592407646414/How-to-Set-Up-Government-Leg-National-Hygiene-Communication-Campaigns-to-Combat-COVID-19-A-Strategic-Blueprint http://hdl.handle.net/10986/33950 |
_version_ |
1764479865455640576 |