How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint

Whether it’s hand hygiene, physical distancing, disinfecting surfaces, wearing masks, or reaching out to protect the most vulnerable, behavior change has a key role to play in tackling the COVID-19 (coronavirus) pandemic. This brief from the World...

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Main Authors: Curtis, Val, Dreibelbis, Robert, Sidibe, Myriam, Cardosi, Jason, Sara, Jennifer, Bonell, Chris, Mwambuli, Kaposo, Ghosh Moulik, Soma, White, Sian, Aunger, Robert
Format: Brief
Language:English
Published: World Bank, Washington, DC 2020
Subjects:
Online Access:http://documents.worldbank.org/curated/en/477521592407646414/How-to-Set-Up-Government-Leg-National-Hygiene-Communication-Campaigns-to-Combat-COVID-19-A-Strategic-Blueprint
http://hdl.handle.net/10986/33950
id okr-10986-33950
recordtype oai_dc
spelling okr-10986-339502021-05-25T10:54:36Z How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint Curtis, Val Dreibelbis, Robert Sidibe, Myriam Cardosi, Jason Sara, Jennifer Bonell, Chris Mwambuli, Kaposo Ghosh Moulik, Soma White, Sian Aunger, Robert HYGIENE MARKETING CORONAVIRUS COVID-19 HYGIENE COMMUNICATION PUBLIC HEALTH PROMOTION Whether it’s hand hygiene, physical distancing, disinfecting surfaces, wearing masks, or reaching out to protect the most vulnerable, behavior change has a key role to play in tackling the COVID-19 (coronavirus) pandemic. This brief from the World Bank, London School of Hygiene & Tropical Medicine, Harvard Kennedy School and Project Clear provides guidelines and principles to help governments develop national communications strategies for behavior change. It draws from academic literature, recent research, analysis of existing initiatives, and examples from projects across the world to offer 10 essential components for rapidly developing a communications strategy to combat COVID-19. 2020-06-19T14:25:41Z 2020-06-19T14:25:41Z 2020-06-18 Brief http://documents.worldbank.org/curated/en/477521592407646414/How-to-Set-Up-Government-Leg-National-Hygiene-Communication-Campaigns-to-Combat-COVID-19-A-Strategic-Blueprint http://hdl.handle.net/10986/33950 English CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo World Bank World Bank, Washington, DC Publications & Research Publications & Research :: Brief
repository_type Digital Repository
institution_category Foreign Institution
institution Digital Repositories
building World Bank Open Knowledge Repository
collection World Bank
language English
topic HYGIENE
MARKETING
CORONAVIRUS
COVID-19
HYGIENE COMMUNICATION
PUBLIC HEALTH PROMOTION
spellingShingle HYGIENE
MARKETING
CORONAVIRUS
COVID-19
HYGIENE COMMUNICATION
PUBLIC HEALTH PROMOTION
Curtis, Val
Dreibelbis, Robert
Sidibe, Myriam
Cardosi, Jason
Sara, Jennifer
Bonell, Chris
Mwambuli, Kaposo
Ghosh Moulik, Soma
White, Sian
Aunger, Robert
How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
description Whether it’s hand hygiene, physical distancing, disinfecting surfaces, wearing masks, or reaching out to protect the most vulnerable, behavior change has a key role to play in tackling the COVID-19 (coronavirus) pandemic. This brief from the World Bank, London School of Hygiene & Tropical Medicine, Harvard Kennedy School and Project Clear provides guidelines and principles to help governments develop national communications strategies for behavior change. It draws from academic literature, recent research, analysis of existing initiatives, and examples from projects across the world to offer 10 essential components for rapidly developing a communications strategy to combat COVID-19.
format Brief
author Curtis, Val
Dreibelbis, Robert
Sidibe, Myriam
Cardosi, Jason
Sara, Jennifer
Bonell, Chris
Mwambuli, Kaposo
Ghosh Moulik, Soma
White, Sian
Aunger, Robert
author_facet Curtis, Val
Dreibelbis, Robert
Sidibe, Myriam
Cardosi, Jason
Sara, Jennifer
Bonell, Chris
Mwambuli, Kaposo
Ghosh Moulik, Soma
White, Sian
Aunger, Robert
author_sort Curtis, Val
title How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
title_short How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
title_full How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
title_fullStr How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
title_full_unstemmed How to Set Up Government-Leg National Hygiene Communication Campaigns to Combat COVID-19 : A Strategic Blueprint
title_sort how to set up government-leg national hygiene communication campaigns to combat covid-19 : a strategic blueprint
publisher World Bank, Washington, DC
publishDate 2020
url http://documents.worldbank.org/curated/en/477521592407646414/How-to-Set-Up-Government-Leg-National-Hygiene-Communication-Campaigns-to-Combat-COVID-19-A-Strategic-Blueprint
http://hdl.handle.net/10986/33950
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