Communicating NEST Pensions for 'New' DC Savers in the United Kingdom

All UK employers now offer a pension scheme including the use of automatic enrollment. More than 9 million people have started saving into a workplace pension as a consequence. NEST is a pension scheme that any employer can use to meet its auto enr...

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Bibliographic Details
Main Authors:	Sandbrook, Will, Ravi-Burslem, Ranila
Format:	Working Paper
Language:	English
Published:	World Bank, Washington, DC 2019
Subjects:	PENSIONS SAVIINGS COMMUNICATION APPROACH PENSION REFORM
Online Access:	http://documents.worldbank.org/curated/en/574841556879345308/Communicating-NEST-Pensions-for-New-DC-Savers-in-the-United-Kingdom http://hdl.handle.net/10986/31652

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recordtype	oai_dc
spelling	okr-10986-316522021-05-25T09:23:27Z Communicating NEST Pensions for 'New' DC Savers in the United Kingdom Sandbrook, Will Ravi-Burslem, Ranila PENSIONS SAVIINGS COMMUNICATION APPROACH PENSION REFORM All UK employers now offer a pension scheme including the use of automatic enrollment. More than 9 million people have started saving into a workplace pension as a consequence. NEST is a pension scheme that any employer can use to meet its auto enrollment obligations. It was set up to serve those traditionally poorly served by commercial pension provision. NEST is built around features tested and seen as important and motivating for potential members and employers, underpinned by extensive research with future members and analysis of feedback from existing customers. The communications approach had a major focus on providing reassurance that saving is a “good” thing and NEST will look after one’s money. 2019-05-07T20:32:32Z 2019-05-07T20:32:32Z 2019-04 Working Paper http://documents.worldbank.org/curated/en/574841556879345308/Communicating-NEST-Pensions-for-New-DC-Savers-in-the-United-Kingdom http://hdl.handle.net/10986/31652 English Social Protection and Jobs Discussion Paper,no. 1923; CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo World Bank World Bank, Washington, DC Publications & Research Publications & Research :: Working Paper United Kingdom
repository_type	Digital Repository
institution_category	Foreign Institution
institution	Digital Repositories
building	World Bank Open Knowledge Repository
collection	World Bank
language	English
topic	PENSIONS SAVIINGS COMMUNICATION APPROACH PENSION REFORM
spellingShingle	PENSIONS SAVIINGS COMMUNICATION APPROACH PENSION REFORM Sandbrook, Will Ravi-Burslem, Ranila Communicating NEST Pensions for 'New' DC Savers in the United Kingdom
geographic_facet	United Kingdom
relation	Social Protection and Jobs Discussion Paper,no. 1923;
description	All UK employers now offer a pension scheme including the use of automatic enrollment. More than 9 million people have started saving into a workplace pension as a consequence. NEST is a pension scheme that any employer can use to meet its auto enrollment obligations. It was set up to serve those traditionally poorly served by commercial pension provision. NEST is built around features tested and seen as important and motivating for potential members and employers, underpinned by extensive research with future members and analysis of feedback from existing customers. The communications approach had a major focus on providing reassurance that saving is a “good” thing and NEST will look after one’s money.
format	Working Paper
author	Sandbrook, Will Ravi-Burslem, Ranila
author_facet	Sandbrook, Will Ravi-Burslem, Ranila
author_sort	Sandbrook, Will
title	Communicating NEST Pensions for 'New' DC Savers in the United Kingdom
title_short	Communicating NEST Pensions for 'New' DC Savers in the United Kingdom
title_full	Communicating NEST Pensions for 'New' DC Savers in the United Kingdom
title_fullStr	Communicating NEST Pensions for 'New' DC Savers in the United Kingdom
title_full_unstemmed	Communicating NEST Pensions for 'New' DC Savers in the United Kingdom
title_sort	communicating nest pensions for 'new' dc savers in the united kingdom
publisher	World Bank, Washington, DC
publishDate	2019
url	http://documents.worldbank.org/curated/en/574841556879345308/Communicating-NEST-Pensions-for-New-DC-Savers-in-the-United-Kingdom http://hdl.handle.net/10986/31652
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Communicating NEST Pensions for 'New' DC Savers in the United Kingdom

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