Demand Analysis for Tourism in African Local Communities

This report aims to provide a market overview that describes the main characteristics and size of current and future demand for tourism products delivered by and based in local communities in Africa. If demand is better understood, supply can be be...

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Bibliographic Details
Main Author: World Bank Group
Format: Report
Language:English
Published: World Bank, Washington, DC 2018
Subjects:
Online Access:http://documents.worldbank.org/curated/en/910161543956296719/Demand-Analysis-for-Tourism-in-African-Local-Communities
http://hdl.handle.net/10986/31071
Description
Summary:This report aims to provide a market overview that describes the main characteristics and size of current and future demand for tourism products delivered by and based in local communities in Africa. If demand is better understood, supply can be better developed and better placed to take advantage of the market access opportunities offered by the growth in digital platforms. Increased supply that is performing well will yield development results for marginalized communities and help to increase shared prosperity.