Enabling Customer Empowerment : Choice, Use, and Voice

The use of digital channels is changing the way financial services can be delivered to poor people. Growing mobile phone usage and the development of agent networks enable customer access too timely, low-cost digital financial services (DFS) (World...

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Main Authors: Koning, Antonique, Cohen, Monique
Format: Brief
Language:English
en_US
Published: World Bank, Washington, DC 2015
Subjects:
Online Access:http://documents.worldbank.org/curated/en/2015/05/24447350/enabling-customer-empowerment-choice-use-voice
http://hdl.handle.net/10986/23496
id okr-10986-23496
recordtype oai_dc
spelling okr-10986-234962021-06-14T10:22:00Z Enabling Customer Empowerment : Choice, Use, and Voice Koning, Antonique Cohen, Monique SKILLS TRANSACTIONS USERS PHONE DIGITAL BUSINESS TECHNOLOGY EMERGING MARKETS TRANSACTION FINANCIAL SERVICES CUSTOMER TRANSPARENCY RESULTS INTEREST INCOME MOBILE PHONE BANK ALGORITHMS GOVERNMENT CAPABILITY DIGITIZATION SYSTEMS STRATEGIES NETWORKS RETAIL BANKS INFORMATION SERVICES BANK ACCOUNT FAX FINANCIAL INNOVATIONS FINANCIAL SERVICE PROVIDERS CUSTOMER TRUST NAVIGATION EMAIL FINANCIAL SERVICE PAYMENTS POLICY CIVIL SOCIETY ORGANIZATIONS CUSTOMER CONFIDENCE DEVELOPING COUNTRY DISPUTE RESOLUTION COMPUTER RESULT MENUS MICROFINANCE LITERACY KNOWLEDGE INSTITUTIONS DELIVERY SYSTEMS SECURITY SAVINGS BLOG DIGITAL NETWORK BUSINESS BANDWIDTH BANKING REAL-TIME INTERACTION PAYMENT METHOD CIVIL SOCIETY REGULATORS COMPLAINT ECONOMIC EMPOWERMENT EXPERTS CUSTOMER EXPERIENCE PRODUCT DESIGN FINANCIAL INSTITUTIONS MARKETS COMMUNICATION ORGANIZATIONS CUSTOMER SEGMENTS SOCIAL VALUE STRATEGY SERVICE PROVIDER LEARNING CONFIDENCE INTERFACE CUSTOMERS RESEARCH CUSTOMER SERVICES WEB SITE LIFETIME VALUE SERVICE HUMAN FACTOR CONSUMER PROTECTION ATTRIBUTES CAPABILITIES INNOVATIONS SERVICE PROVIDERS BANKS The use of digital channels is changing the way financial services can be delivered to poor people. Growing mobile phone usage and the development of agent networks enable customer access too timely, low-cost digital financial services (DFS) (World Bank 2014). Despite this, active use of DFS is relatively low. In this brief, the author address the inactivity problem faced by many financial service providers (FSPs) and some of the underlying causes related to customers’ experiences. The author explores how empowering customers can help address this issue and the role FSPs can play. This exploratory Brief reflects our hypothesis that customer empowerment, here defined as a process that builds customer trust and confidence through an interactive relationship between providers and their customers, can lead to a win-win for both providers and customers. 2015-12-22T21:30:44Z 2015-12-22T21:30:44Z 2015-03 Brief http://documents.worldbank.org/curated/en/2015/05/24447350/enabling-customer-empowerment-choice-use-voice http://hdl.handle.net/10986/23496 English en_US CGAP brief; CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo/ World Bank World Bank, Washington, DC Publications & Research :: Brief Publications & Research
repository_type Digital Repository
institution_category Foreign Institution
institution Digital Repositories
building World Bank Open Knowledge Repository
collection World Bank
language English
en_US
topic SKILLS
TRANSACTIONS
USERS
PHONE
DIGITAL BUSINESS
TECHNOLOGY
EMERGING MARKETS
TRANSACTION
FINANCIAL SERVICES
CUSTOMER
TRANSPARENCY
RESULTS
INTEREST
INCOME
MOBILE PHONE
BANK
ALGORITHMS
GOVERNMENT
CAPABILITY
DIGITIZATION
SYSTEMS
STRATEGIES
NETWORKS
RETAIL BANKS
INFORMATION
SERVICES
BANK ACCOUNT
FAX
FINANCIAL INNOVATIONS
FINANCIAL SERVICE PROVIDERS
CUSTOMER TRUST
NAVIGATION
EMAIL
FINANCIAL SERVICE
PAYMENTS
POLICY
CIVIL SOCIETY ORGANIZATIONS
CUSTOMER CONFIDENCE
DEVELOPING COUNTRY
DISPUTE RESOLUTION
COMPUTER
RESULT
MENUS
MICROFINANCE
LITERACY
KNOWLEDGE
INSTITUTIONS
DELIVERY SYSTEMS
SECURITY
SAVINGS
BLOG
DIGITAL
NETWORK
BUSINESS
BANDWIDTH
BANKING
REAL-TIME INTERACTION
PAYMENT METHOD
CIVIL SOCIETY
REGULATORS
COMPLAINT
ECONOMIC EMPOWERMENT
EXPERTS
CUSTOMER EXPERIENCE
PRODUCT DESIGN
FINANCIAL INSTITUTIONS
MARKETS
COMMUNICATION
ORGANIZATIONS
CUSTOMER SEGMENTS
SOCIAL VALUE
STRATEGY
SERVICE PROVIDER
LEARNING
CONFIDENCE
INTERFACE
CUSTOMERS
RESEARCH
CUSTOMER SERVICES
WEB SITE
LIFETIME VALUE
SERVICE
HUMAN FACTOR
CONSUMER PROTECTION
ATTRIBUTES
CAPABILITIES
INNOVATIONS
SERVICE PROVIDERS
BANKS
spellingShingle SKILLS
TRANSACTIONS
USERS
PHONE
DIGITAL BUSINESS
TECHNOLOGY
EMERGING MARKETS
TRANSACTION
FINANCIAL SERVICES
CUSTOMER
TRANSPARENCY
RESULTS
INTEREST
INCOME
MOBILE PHONE
BANK
ALGORITHMS
GOVERNMENT
CAPABILITY
DIGITIZATION
SYSTEMS
STRATEGIES
NETWORKS
RETAIL BANKS
INFORMATION
SERVICES
BANK ACCOUNT
FAX
FINANCIAL INNOVATIONS
FINANCIAL SERVICE PROVIDERS
CUSTOMER TRUST
NAVIGATION
EMAIL
FINANCIAL SERVICE
PAYMENTS
POLICY
CIVIL SOCIETY ORGANIZATIONS
CUSTOMER CONFIDENCE
DEVELOPING COUNTRY
DISPUTE RESOLUTION
COMPUTER
RESULT
MENUS
MICROFINANCE
LITERACY
KNOWLEDGE
INSTITUTIONS
DELIVERY SYSTEMS
SECURITY
SAVINGS
BLOG
DIGITAL
NETWORK
BUSINESS
BANDWIDTH
BANKING
REAL-TIME INTERACTION
PAYMENT METHOD
CIVIL SOCIETY
REGULATORS
COMPLAINT
ECONOMIC EMPOWERMENT
EXPERTS
CUSTOMER EXPERIENCE
PRODUCT DESIGN
FINANCIAL INSTITUTIONS
MARKETS
COMMUNICATION
ORGANIZATIONS
CUSTOMER SEGMENTS
SOCIAL VALUE
STRATEGY
SERVICE PROVIDER
LEARNING
CONFIDENCE
INTERFACE
CUSTOMERS
RESEARCH
CUSTOMER SERVICES
WEB SITE
LIFETIME VALUE
SERVICE
HUMAN FACTOR
CONSUMER PROTECTION
ATTRIBUTES
CAPABILITIES
INNOVATIONS
SERVICE PROVIDERS
BANKS
Koning, Antonique
Cohen, Monique
Enabling Customer Empowerment : Choice, Use, and Voice
relation CGAP brief;
description The use of digital channels is changing the way financial services can be delivered to poor people. Growing mobile phone usage and the development of agent networks enable customer access too timely, low-cost digital financial services (DFS) (World Bank 2014). Despite this, active use of DFS is relatively low. In this brief, the author address the inactivity problem faced by many financial service providers (FSPs) and some of the underlying causes related to customers’ experiences. The author explores how empowering customers can help address this issue and the role FSPs can play. This exploratory Brief reflects our hypothesis that customer empowerment, here defined as a process that builds customer trust and confidence through an interactive relationship between providers and their customers, can lead to a win-win for both providers and customers.
format Brief
author Koning, Antonique
Cohen, Monique
author_facet Koning, Antonique
Cohen, Monique
author_sort Koning, Antonique
title Enabling Customer Empowerment : Choice, Use, and Voice
title_short Enabling Customer Empowerment : Choice, Use, and Voice
title_full Enabling Customer Empowerment : Choice, Use, and Voice
title_fullStr Enabling Customer Empowerment : Choice, Use, and Voice
title_full_unstemmed Enabling Customer Empowerment : Choice, Use, and Voice
title_sort enabling customer empowerment : choice, use, and voice
publisher World Bank, Washington, DC
publishDate 2015
url http://documents.worldbank.org/curated/en/2015/05/24447350/enabling-customer-empowerment-choice-use-voice
http://hdl.handle.net/10986/23496
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