IFC Mobile Money Study 2011 : Thailand
Although a number of m-money businesses have emerged around the world, few have reached significant scale. Overall, m-money uptake is limited when contrasted with its apparent promise of reaching the unbanked and underserved, servicing existing ban...
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Format: | Working Paper |
Language: | English en_US |
Published: |
Washington, DC
2015
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Subjects: | |
Online Access: | http://documents.worldbank.org/curated/en/2011/01/24115962/thailand-ifc-mobile-money-study-2011 http://hdl.handle.net/10986/21744 |
Summary: | Although a number of m-money businesses
have emerged around the world, few have reached significant
scale. Overall, m-money uptake is limited when contrasted
with its apparent promise of reaching the unbanked and
underserved, servicing existing banking clients, and being a
means for realizing a cashless society. This study examines
the following in more detail: existing major money flows and
the critical mass of low-value, high-volume payment
transactions and whether m-money can be used for them (i.e.,
potential demand); regulatory environment and major
obstacles for m-money uptake; business models of partnering
institutions; payment behavior of users and nonusers (banked
and unbanked), in particular where they receive funds and
how they use money, including alternative means; and
existing and potential agents networks, their requirements
to run m-money as a viable business, and their training
needs. This report provides detailed information on Thailand
regarding five main topics, business models, money flows and
demand, potential user perceptions and behavior, regulation,
and agent networks. |
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