Customer-Centricity for Financial Inclusion

Every business depends on winning customer loyalty by providing value. This is also true when customers are from the base of the social and economic pyramid (BOP). Financial service providers who are serving or who want to serve this important cust...

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Bibliographic Details
Main Authors: Kilara, Tanaya, Rhyne, Elisabeth
Format: Brief
Language:English
en_US
Published: World Bank, Washington, DC 2014
Subjects:
Online Access:http://documents.worldbank.org/curated/en/2014/06/20234721/customer-centricity-financial-inclusion
http://hdl.handle.net/10986/20260
id okr-10986-20260
recordtype oai_dc
spelling okr-10986-202602021-04-23T14:03:55Z Customer-Centricity for Financial Inclusion Kilara, Tanaya Rhyne, Elisabeth ACCESS TO CREDIT ACCESS TO FINANCIAL SERVICES ACCOUNT BASIC NEEDS BEST PRACTICE BUSINESS CASE BUSINESS FINANCE BUSINESS GOALS BUSINESS INVESTMENT BUSINESS MODEL BUSINESS OPERATIONS BUSINESS STRATEGIES BUSINESS SUCCESS BUSINESSES CAPABILITY CELL PHONES CONSUMER PROTECTION CONTROL SYSTEMS CORPORATE CULTURE CROP FAILURES CUSTOMER EXPERIENCE CUSTOMER FEEDBACK CUSTOMER LOYALTY CUSTOMER PROFILING CUSTOMER PROFITABILITY CUSTOMER SATISFACTION CUSTOMER SEGMENT CUSTOMER SEGMENTS CUSTOMER UNDERSTANDING CUSTOMIZATION DEBT EMPLOYERS ENROLLMENT EXPOSURE FACE-TO-FACE CONTACT FAMILIES FAMILY FINANCES FINANCIAL CHOICES FINANCIAL EDUCATION FINANCIAL INSTITUTIONS FINANCIAL NEEDS FINANCIAL PRODUCTS FINANCIAL SERVICE FINANCIAL SERVICE PROVIDERS FINANCIAL SERVICES FINANCIAL SYSTEMS FORMAL FINANCES FORMAL FINANCIAL SERVICES GENDER HOME IMPROVEMENT HUMAN RESOURCES INCOME INCOMES INDEBTEDNESS INFORMATION TECHNOLOGY INSTITUTION INSURANCE INSURANCE PRODUCTS INTERFACES INTERNAL AUDIT INTERNAL CONTROL LANGUAGE BARRIERS LOAN LOAN OFFICERS LOAN REPAYMENTS LOW-INCOME FAMILIES MARKET RESEARCH MARKET SEGMENTS MARKETING MATERIAL MICROFINANCE MICROFINANCE INSTITUTION MICROFINANCE INSTITUTIONS MICROFINANCE LOANS NEW MARKET NEW MARKETS NEW TECHNOLOGIES PHONE PORTFOLIOS PRODUCT DEVELOPMENT PROFIT MARGINS PROFITABILITY PROTOTYPE RESULT RETAIL OUTLETS SAVINGS SAVINGS PRODUCT SELLING SERVICE PROVIDERS SMALL FARMS TARGETS USERS WEB WEB SITE Every business depends on winning customer loyalty by providing value. This is also true when customers are from the base of the social and economic pyramid (BOP). Financial service providers who are serving or who want to serve this important customer segment need to invest in understanding the customers' needs and develop products that meet those needs. An important part of becoming customer-centric is shifting profitability analysis from transactions or products to customers and even customer segments. A shift toward measuring total customer profitability involves valuing the activity of a customer over a longer time. Data analytics can help organizations make this shift in business and performance monitoring models. 2014-09-29T20:18:32Z 2014-09-29T20:18:32Z 2014-06 http://documents.worldbank.org/curated/en/2014/06/20234721/customer-centricity-financial-inclusion http://hdl.handle.net/10986/20260 English en_US CGAP brief; CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo/ World Bank, Washington, DC Publications & Research :: Brief Publications & Research
repository_type Digital Repository
institution_category Foreign Institution
institution Digital Repositories
building World Bank Open Knowledge Repository
collection World Bank
language English
en_US
topic ACCESS TO CREDIT
ACCESS TO FINANCIAL SERVICES
ACCOUNT
BASIC NEEDS
BEST PRACTICE
BUSINESS CASE
BUSINESS FINANCE
BUSINESS GOALS
BUSINESS INVESTMENT
BUSINESS MODEL
BUSINESS OPERATIONS
BUSINESS STRATEGIES
BUSINESS SUCCESS
BUSINESSES
CAPABILITY
CELL PHONES
CONSUMER PROTECTION
CONTROL SYSTEMS
CORPORATE CULTURE
CROP FAILURES
CUSTOMER EXPERIENCE
CUSTOMER FEEDBACK
CUSTOMER LOYALTY
CUSTOMER PROFILING
CUSTOMER PROFITABILITY
CUSTOMER SATISFACTION
CUSTOMER SEGMENT
CUSTOMER SEGMENTS
CUSTOMER UNDERSTANDING
CUSTOMIZATION
DEBT
EMPLOYERS
ENROLLMENT
EXPOSURE
FACE-TO-FACE CONTACT
FAMILIES
FAMILY FINANCES
FINANCIAL CHOICES
FINANCIAL EDUCATION
FINANCIAL INSTITUTIONS
FINANCIAL NEEDS
FINANCIAL PRODUCTS
FINANCIAL SERVICE
FINANCIAL SERVICE PROVIDERS
FINANCIAL SERVICES
FINANCIAL SYSTEMS
FORMAL FINANCES
FORMAL FINANCIAL SERVICES
GENDER
HOME IMPROVEMENT
HUMAN RESOURCES
INCOME
INCOMES
INDEBTEDNESS
INFORMATION TECHNOLOGY
INSTITUTION
INSURANCE
INSURANCE PRODUCTS
INTERFACES
INTERNAL AUDIT
INTERNAL CONTROL
LANGUAGE BARRIERS
LOAN
LOAN OFFICERS
LOAN REPAYMENTS
LOW-INCOME FAMILIES
MARKET RESEARCH
MARKET SEGMENTS
MARKETING
MATERIAL
MICROFINANCE
MICROFINANCE INSTITUTION
MICROFINANCE INSTITUTIONS
MICROFINANCE LOANS
NEW MARKET
NEW MARKETS
NEW TECHNOLOGIES
PHONE
PORTFOLIOS
PRODUCT DEVELOPMENT
PROFIT MARGINS
PROFITABILITY
PROTOTYPE
RESULT
RETAIL OUTLETS
SAVINGS
SAVINGS PRODUCT
SELLING
SERVICE PROVIDERS
SMALL FARMS
TARGETS
USERS
WEB
WEB SITE
spellingShingle ACCESS TO CREDIT
ACCESS TO FINANCIAL SERVICES
ACCOUNT
BASIC NEEDS
BEST PRACTICE
BUSINESS CASE
BUSINESS FINANCE
BUSINESS GOALS
BUSINESS INVESTMENT
BUSINESS MODEL
BUSINESS OPERATIONS
BUSINESS STRATEGIES
BUSINESS SUCCESS
BUSINESSES
CAPABILITY
CELL PHONES
CONSUMER PROTECTION
CONTROL SYSTEMS
CORPORATE CULTURE
CROP FAILURES
CUSTOMER EXPERIENCE
CUSTOMER FEEDBACK
CUSTOMER LOYALTY
CUSTOMER PROFILING
CUSTOMER PROFITABILITY
CUSTOMER SATISFACTION
CUSTOMER SEGMENT
CUSTOMER SEGMENTS
CUSTOMER UNDERSTANDING
CUSTOMIZATION
DEBT
EMPLOYERS
ENROLLMENT
EXPOSURE
FACE-TO-FACE CONTACT
FAMILIES
FAMILY FINANCES
FINANCIAL CHOICES
FINANCIAL EDUCATION
FINANCIAL INSTITUTIONS
FINANCIAL NEEDS
FINANCIAL PRODUCTS
FINANCIAL SERVICE
FINANCIAL SERVICE PROVIDERS
FINANCIAL SERVICES
FINANCIAL SYSTEMS
FORMAL FINANCES
FORMAL FINANCIAL SERVICES
GENDER
HOME IMPROVEMENT
HUMAN RESOURCES
INCOME
INCOMES
INDEBTEDNESS
INFORMATION TECHNOLOGY
INSTITUTION
INSURANCE
INSURANCE PRODUCTS
INTERFACES
INTERNAL AUDIT
INTERNAL CONTROL
LANGUAGE BARRIERS
LOAN
LOAN OFFICERS
LOAN REPAYMENTS
LOW-INCOME FAMILIES
MARKET RESEARCH
MARKET SEGMENTS
MARKETING
MATERIAL
MICROFINANCE
MICROFINANCE INSTITUTION
MICROFINANCE INSTITUTIONS
MICROFINANCE LOANS
NEW MARKET
NEW MARKETS
NEW TECHNOLOGIES
PHONE
PORTFOLIOS
PRODUCT DEVELOPMENT
PROFIT MARGINS
PROFITABILITY
PROTOTYPE
RESULT
RETAIL OUTLETS
SAVINGS
SAVINGS PRODUCT
SELLING
SERVICE PROVIDERS
SMALL FARMS
TARGETS
USERS
WEB
WEB SITE
Kilara, Tanaya
Rhyne, Elisabeth
Customer-Centricity for Financial Inclusion
relation CGAP brief;
description Every business depends on winning customer loyalty by providing value. This is also true when customers are from the base of the social and economic pyramid (BOP). Financial service providers who are serving or who want to serve this important customer segment need to invest in understanding the customers' needs and develop products that meet those needs. An important part of becoming customer-centric is shifting profitability analysis from transactions or products to customers and even customer segments. A shift toward measuring total customer profitability involves valuing the activity of a customer over a longer time. Data analytics can help organizations make this shift in business and performance monitoring models.
format Publications & Research :: Brief
author Kilara, Tanaya
Rhyne, Elisabeth
author_facet Kilara, Tanaya
Rhyne, Elisabeth
author_sort Kilara, Tanaya
title Customer-Centricity for Financial Inclusion
title_short Customer-Centricity for Financial Inclusion
title_full Customer-Centricity for Financial Inclusion
title_fullStr Customer-Centricity for Financial Inclusion
title_full_unstemmed Customer-Centricity for Financial Inclusion
title_sort customer-centricity for financial inclusion
publisher World Bank, Washington, DC
publishDate 2014
url http://documents.worldbank.org/curated/en/2014/06/20234721/customer-centricity-financial-inclusion
http://hdl.handle.net/10986/20260
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