Villgro Incubator : India Case Study
Villgro is a business incubator with a unique rural orientation. It concerns itself not only with the launch of new businesses but more generally with the transfer of new products, knowledge, and services into rural space. Faced with the challenge...
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| Format: | Working Paper |
| Language: | English en_US |
| Published: |
Washington, DC
2014
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| Online Access: | http://documents.worldbank.org/curated/en/2014/01/20143918/villgro-incubator-india-case-study http://hdl.handle.net/10986/20110 |
| Summary: | Villgro is a business incubator with
a unique rural orientation. It concerns itself not only with
the launch of new businesses but more generally with the
transfer of new products, knowledge, and services into rural
space. Faced with the challenge of finding technologies that
match rural requirements, Villgro has linked marketable
product and service concepts from diverse sources with
entrepreneurs who have start-up experience - so-called
serial entrepreneurs. Other incubators may have difficulty
imitating Villgro's business model. The conditions for
its development are unique, its management approaches are
relatively untested, and the values of its management team
are deeply intertwined with perceptions of how the rural
business system operates in India. However, other startup
incubators can learn from Villgro the importance of getting
management basics right before attempting to transform an
entire agricultural sector. Good governance, transparency,
accountability, building teams around highly capable
employees, and continuously enhancing management skills are
important no matter the strategic orientation of the
emerging incubator. |
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