With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs
This publication intends to improve the chances of success of Poverty Reduction Strategies (PRSs) in two ways: 1. To show policymakers how strategic communication can help them achieve some of their objectives in formulating and executing effective...
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Online Access: | http://documents.worldbank.org/curated/en/2005/01/6733371/support-multitudes-using-strategic-communication-fight-poverty-through-prsps http://hdl.handle.net/10986/14830 |
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okr-10986-148302021-04-23T14:03:13Z With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs Odugbemi, Sina Mozammel, Masud ACCESS TO INFORMATION ACTIVE INVOLVEMENT BUDGETARY PROCESS CHURCHES CITIZEN ENGAGEMENT CITIZEN PARTICIPATION CIVIL SOCIETY COLLECTIVE ACTION COMMUNICATION TECHNOLOGIES COMPREHENSIVE DEVELOPMENT COMPREHENSIVE DEVELOPMENT FRAMEWORK CONCEPTUAL FRAMEWORK DEMOCRACIES DEMOCRATIC POLITICS DEVELOPMENT POLICIES DOCUMENTS ELITES GOVERNMENT DEPARTMENTS INDEPENDENT MEDIA INFORMATION SYSTEMS INFORMED PARTICIPATION INTERNATIONAL DEVELOPMENT INTERNATIONAL ORGANISATIONS INTERVENTIONS KNOWLEDGE MANAGEMENT LAWS LEADERSHIP LEGISLATION LITERACY MAGIC MASS MEDIA MEDIA MEDIA PRODUCTION MEDIATION NEEDS ASSESSMENT NETWORKS NORMS PARLIAMENTARIANS PARLIAMENTARY INVOLVEMENT PARLIAMENTS PARTICIPATORY PROCESS POLICY OPTIONS POLITICAL CHANGE POLITICAL LEADERS POLITICAL PARTIES POLITICAL REALITY POLITICAL SYSTEM POWER PUBLIC OPINION PUBLIC POLICY READING SCIENTISTS SOCIAL ANTHROPOLOGY SOCIAL GROUPS SOCIETIES SOCIETY TRANSPARENCY YOUTH This publication intends to improve the chances of success of Poverty Reduction Strategies (PRSs) in two ways: 1. To show policymakers how strategic communication can help them achieve some of their objectives in formulating and executing effective Poverty Reduction Strategies. 2. To give technocrats and officials, actively engaged in the execution of Poverty Reduction Strategy Papers (PRSPs), guidance on best practice, as well as lessons from a community of practice spread around the world. One of the main lessons of this study is that PRSPs are not implemented in green houses, but in very specific national contexts. Depending on the situation in each country, the following structural factors are critical to whether or not you can have genuine citizen participation in, and ownership of PRSPs: the underlying political culture can be decisive; the state of the mass media in the specific country is also a crucial factor; access to official information is the third structural impediment; the fourth is the density and capacity of civil society organizations (CSOs) in each country; and, finally, there is the vexed question of communication capacity within government. The skilled management of public opinion is an essential skill for all governments, yet the information ministry in many countries is a backwater of low skill, low pay, and low morale. This affects the implementation of Poverty Reduction Strategies in quite significant ways. This publication offers policymakers and their technical staff four important forms of support: 1. Case studies from a variety of countries on the use of communication to enhance the effectiveness of Poverty Reduction Strategies; 2. Best practice guidance on which methods are known to have been effective and which have been less so; 3. An analysis of the structural impediments to participation and country ownership; and, 4. A detailed list of further sources of information and guidance. 2013-08-06T18:30:28Z 2013-08-06T18:30:28Z 2005 http://documents.worldbank.org/curated/en/2005/01/6733371/support-multitudes-using-strategic-communication-fight-poverty-through-prsps 1-86192-6863 http://hdl.handle.net/10986/14830 English en CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo World Bank London: Department for International Development Publications & Research :: Publication Publications & Research :: Publication |
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Digital Repository |
institution_category |
Foreign Institution |
institution |
Digital Repositories |
building |
World Bank Open Knowledge Repository |
collection |
World Bank |
language |
English English |
topic |
ACCESS TO INFORMATION ACTIVE INVOLVEMENT BUDGETARY PROCESS CHURCHES CITIZEN ENGAGEMENT CITIZEN PARTICIPATION CIVIL SOCIETY COLLECTIVE ACTION COMMUNICATION TECHNOLOGIES COMPREHENSIVE DEVELOPMENT COMPREHENSIVE DEVELOPMENT FRAMEWORK CONCEPTUAL FRAMEWORK DEMOCRACIES DEMOCRATIC POLITICS DEVELOPMENT POLICIES DOCUMENTS ELITES GOVERNMENT DEPARTMENTS INDEPENDENT MEDIA INFORMATION SYSTEMS INFORMED PARTICIPATION INTERNATIONAL DEVELOPMENT INTERNATIONAL ORGANISATIONS INTERVENTIONS KNOWLEDGE MANAGEMENT LAWS LEADERSHIP LEGISLATION LITERACY MAGIC MASS MEDIA MEDIA MEDIA PRODUCTION MEDIATION NEEDS ASSESSMENT NETWORKS NORMS PARLIAMENTARIANS PARLIAMENTARY INVOLVEMENT PARLIAMENTS PARTICIPATORY PROCESS POLICY OPTIONS POLITICAL CHANGE POLITICAL LEADERS POLITICAL PARTIES POLITICAL REALITY POLITICAL SYSTEM POWER PUBLIC OPINION PUBLIC POLICY READING SCIENTISTS SOCIAL ANTHROPOLOGY SOCIAL GROUPS SOCIETIES SOCIETY TRANSPARENCY YOUTH |
spellingShingle |
ACCESS TO INFORMATION ACTIVE INVOLVEMENT BUDGETARY PROCESS CHURCHES CITIZEN ENGAGEMENT CITIZEN PARTICIPATION CIVIL SOCIETY COLLECTIVE ACTION COMMUNICATION TECHNOLOGIES COMPREHENSIVE DEVELOPMENT COMPREHENSIVE DEVELOPMENT FRAMEWORK CONCEPTUAL FRAMEWORK DEMOCRACIES DEMOCRATIC POLITICS DEVELOPMENT POLICIES DOCUMENTS ELITES GOVERNMENT DEPARTMENTS INDEPENDENT MEDIA INFORMATION SYSTEMS INFORMED PARTICIPATION INTERNATIONAL DEVELOPMENT INTERNATIONAL ORGANISATIONS INTERVENTIONS KNOWLEDGE MANAGEMENT LAWS LEADERSHIP LEGISLATION LITERACY MAGIC MASS MEDIA MEDIA MEDIA PRODUCTION MEDIATION NEEDS ASSESSMENT NETWORKS NORMS PARLIAMENTARIANS PARLIAMENTARY INVOLVEMENT PARLIAMENTS PARTICIPATORY PROCESS POLICY OPTIONS POLITICAL CHANGE POLITICAL LEADERS POLITICAL PARTIES POLITICAL REALITY POLITICAL SYSTEM POWER PUBLIC OPINION PUBLIC POLICY READING SCIENTISTS SOCIAL ANTHROPOLOGY SOCIAL GROUPS SOCIETIES SOCIETY TRANSPARENCY YOUTH Odugbemi, Sina Mozammel, Masud With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs |
description |
This publication intends to improve the
chances of success of Poverty Reduction Strategies (PRSs) in
two ways: 1. To show policymakers how strategic
communication can help them achieve some of their objectives
in formulating and executing effective Poverty Reduction
Strategies. 2. To give technocrats and officials, actively
engaged in the execution of Poverty Reduction Strategy
Papers (PRSPs), guidance on best practice, as well as
lessons from a community of practice spread around the
world. One of the main lessons of this study is that PRSPs
are not implemented in green houses, but in very specific
national contexts. Depending on the situation in each
country, the following structural factors are critical to
whether or not you can have genuine citizen participation
in, and ownership of PRSPs: the underlying political culture
can be decisive; the state of the mass media in the specific
country is also a crucial factor; access to official
information is the third structural impediment; the fourth
is the density and capacity of civil society organizations
(CSOs) in each country; and, finally, there is the vexed
question of communication capacity within government. The
skilled management of public opinion is an essential skill
for all governments, yet the information ministry in many
countries is a backwater of low skill, low pay, and low
morale. This affects the implementation of Poverty Reduction
Strategies in quite significant ways. This publication
offers policymakers and their technical staff four important
forms of support: 1. Case studies from a variety of
countries on the use of communication to enhance the
effectiveness of Poverty Reduction Strategies; 2. Best
practice guidance on which methods are known to have been
effective and which have been less so; 3. An analysis of the
structural impediments to participation and country
ownership; and, 4. A detailed list of further sources of
information and guidance. |
format |
Publications & Research :: Publication |
author |
Odugbemi, Sina Mozammel, Masud |
author_facet |
Odugbemi, Sina Mozammel, Masud |
author_sort |
Odugbemi, Sina |
title |
With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs |
title_short |
With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs |
title_full |
With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs |
title_fullStr |
With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs |
title_full_unstemmed |
With the Support of Multitudes : Using Strategic Communication to Fight Poverty through PRSPs |
title_sort |
with the support of multitudes : using strategic communication to fight poverty through prsps |
publisher |
London: Department for International Development |
publishDate |
2013 |
url |
http://documents.worldbank.org/curated/en/2005/01/6733371/support-multitudes-using-strategic-communication-fight-poverty-through-prsps http://hdl.handle.net/10986/14830 |
_version_ |
1764426402817376256 |