Psychology and Behavioral Economics Lessons for the Design of a Green Growth Strategy
A green growth agenda requires policy makers, from local to supranational levels, to examine and influence behavior that impacts economic, social, and environmental outcomes on multiple scales. Behavioral and social change, in addition or conjuncti...
Main Authors: | , |
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Format: | Policy Research Working Paper |
Language: | English en_US |
Published: |
World Bank, Washington, DC
2013
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Subjects: | |
Online Access: | http://documents.worldbank.org/curated/en/2012/10/16840415/psychology-behavioral-economics-lessons-design-green-growth-strategy http://hdl.handle.net/10986/12072 |
Summary: | A green growth agenda requires policy
makers, from local to supranational levels, to examine and
influence behavior that impacts economic, social, and
environmental outcomes on multiple scales. Behavioral and
social change, in addition or conjunction with technological
change, is thus a crucial component of any green growth
strategy. A better understanding of how and why people
consume, preserve, or exploit resources or otherwise make
choices that collectively impact the environment has
important and far-reaching consequences for the predictive
accuracy of more sophisticated models, both of future states
of the world and of the likely impact of different growth
strategies and potential risk management strategies. The
prevailing characterization of human decision making in
policy circles is a rational economic one. Reliance on the
assumptions of rational choice excludes from consideration a
wide range of factors that affect how people make decisions
and therefore need to be considered in predictions of human
reactions to environmental conditions or proposed policy
initiatives. In addition, a more complete and more fully
descriptive understanding of decision processes provide
powerful tools for policy design that complement legal or
economic instruments or may lead to more effective
implementation of such policy instruments. |
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