Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru

The Water and Sanitation Program (WSP) has supported the Global Scaling up Handwashing Project in Peru, Senegal, Tanzania, and Vietnam. The project has tested whether innovative promotional approaches to behavior change can generate widespread and...

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Main Author:	World Bank
Format:	Brief
Language:	English
Published:	Washington, DC 2012
Subjects:	BEHAVIOR CHANGE CLEAN HANDS CONDITIONS DIARRHEA DIARRHEA INCIDENCE FOOD PREPARATION HANDWASHING HOUSEHOLD HYGIENE HYGIENE PRACTICES LAUNDRY SANITATION SANITATION FACILITIES SANITATION SERVICES SCALING SOAP SOAPS USING SOAP WASH HANDS WITH SOAP WASHING HANDS
Online Access:	http://documents.worldbank.org/curated/en/2012/02/15818455/behavioral-determinants-handwashing-soap-among-mothers-caretakers-emergent-learning-senegal-peru http://hdl.handle.net/10986/11680

id	okr-10986-11680
recordtype	oai_dc
spelling	okr-10986-116802021-04-23T14:02:56Z Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru World Bank BEHAVIOR CHANGE CLEAN HANDS CONDITIONS DIARRHEA DIARRHEA INCIDENCE FOOD PREPARATION HANDWASHING HOUSEHOLD HYGIENE HYGIENE PRACTICES LAUNDRY SANITATION SANITATION FACILITIES SANITATION SERVICES SCALING SOAP SOAPS USING SOAP WASH HANDS WITH SOAP WASHING HANDS The Water and Sanitation Program (WSP) has supported the Global Scaling up Handwashing Project in Peru, Senegal, Tanzania, and Vietnam. The project has tested whether innovative promotional approaches to behavior change can generate widespread and sustained improvements in household hygiene practices. The implementation phase of the project ended in June 2011. The project has a significant learning objective, an important component of which is to ascertain the key factors that influence behavior change. These are known as behavioral determinants. Studies such as a formative research study conducted in Kenya in 2007 have found that while knowledge around hand-washing tends to be high, practice rates are low. This finding is illustrative of the knowledge-behavior gap encountered by anti-smoking and condom-use initiatives, among others, and reflects the complexity of human behavior. More specifically, FOAM (Focus, Opportunity, Ability, and Motivation) was developed to inform the design of formative research, interventions as well as monitoring to increase the effectiveness of its behavior change program. A key feature of the project is its monitoring and evaluation component, which includes randomized control baseline and end-line studies, longitudinal surveys, periodic implementation surveys, and a comprehensive management information system (MIS) that enabled continuous monitoring and improvement. These components have been used to measure and track key indicators such as diarrhea incidence. This Learning Note aims to highlight key findings from two studies, the impact evaluation baseline study conducted in Peru in 20074 and a 'doer/non-doer' study conducted in Senegal in 2010. 2012-08-13T15:42:43Z 2012-08-13T15:42:43Z 2012-02 http://documents.worldbank.org/curated/en/2012/02/15818455/behavioral-determinants-handwashing-soap-among-mothers-caretakers-emergent-learning-senegal-peru http://hdl.handle.net/10986/11680 English Water and Sanitation Program : Learning Note CC BY 3.0 IGO http://creativecommons.org/licenses/by/3.0/igo/ World Bank Washington, DC Publications & Research :: Brief Publications & Research Latin America & Caribbean Africa Peru
repository_type	Digital Repository
institution_category	Foreign Institution
institution	Digital Repositories
building	World Bank Open Knowledge Repository
collection	World Bank
language	English
topic	BEHAVIOR CHANGE CLEAN HANDS CONDITIONS DIARRHEA DIARRHEA INCIDENCE FOOD PREPARATION HANDWASHING HOUSEHOLD HYGIENE HYGIENE PRACTICES LAUNDRY SANITATION SANITATION FACILITIES SANITATION SERVICES SCALING SOAP SOAPS USING SOAP WASH HANDS WITH SOAP WASHING HANDS
spellingShingle	BEHAVIOR CHANGE CLEAN HANDS CONDITIONS DIARRHEA DIARRHEA INCIDENCE FOOD PREPARATION HANDWASHING HOUSEHOLD HYGIENE HYGIENE PRACTICES LAUNDRY SANITATION SANITATION FACILITIES SANITATION SERVICES SCALING SOAP SOAPS USING SOAP WASH HANDS WITH SOAP WASHING HANDS World Bank Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru
geographic_facet	Latin America & Caribbean Africa Peru
relation	Water and Sanitation Program : Learning Note
description	The Water and Sanitation Program (WSP) has supported the Global Scaling up Handwashing Project in Peru, Senegal, Tanzania, and Vietnam. The project has tested whether innovative promotional approaches to behavior change can generate widespread and sustained improvements in household hygiene practices. The implementation phase of the project ended in June 2011. The project has a significant learning objective, an important component of which is to ascertain the key factors that influence behavior change. These are known as behavioral determinants. Studies such as a formative research study conducted in Kenya in 2007 have found that while knowledge around hand-washing tends to be high, practice rates are low. This finding is illustrative of the knowledge-behavior gap encountered by anti-smoking and condom-use initiatives, among others, and reflects the complexity of human behavior. More specifically, FOAM (Focus, Opportunity, Ability, and Motivation) was developed to inform the design of formative research, interventions as well as monitoring to increase the effectiveness of its behavior change program. A key feature of the project is its monitoring and evaluation component, which includes randomized control baseline and end-line studies, longitudinal surveys, periodic implementation surveys, and a comprehensive management information system (MIS) that enabled continuous monitoring and improvement. These components have been used to measure and track key indicators such as diarrhea incidence. This Learning Note aims to highlight key findings from two studies, the impact evaluation baseline study conducted in Peru in 20074 and a 'doer/non-doer' study conducted in Senegal in 2010.
format	Publications & Research :: Brief
author	World Bank
author_facet	World Bank
author_sort	World Bank
title	Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru
title_short	Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru
title_full	Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru
title_fullStr	Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru
title_full_unstemmed	Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru
title_sort	behavioral determinants of handwashing with soap among mothers and caretakers : emergent learning from senegal and peru
publisher	Washington, DC
publishDate	2012
url	http://documents.worldbank.org/curated/en/2012/02/15818455/behavioral-determinants-handwashing-soap-among-mothers-caretakers-emergent-learning-senegal-peru http://hdl.handle.net/10986/11680
_version_	1764417613189873664

Behavioral Determinants of Handwashing with Soap Among Mothers and Caretakers : Emergent Learning from Senegal and Peru

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