Communications for the Ones Who Never Spoke : Running the MIM Marathon in the Peruvian Highlands
How do you bring public accountability for millions of dollars to a region where the population is largely uninformed and lacks the savvy to monitor the actions of the authorities? From 2006 to 2011, the mining industry in Peru transferred over $4,...
| Main Authors: | , |
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| Format: | Brief |
| Language: | English |
| Published: |
World Bank, Washington, DC
2012
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| Subjects: | |
| Online Access: | http://documents.worldbank.org/curated/en/2011/05/14875151/communications-ones-never-spoke-running-mim-marathon-peruvian-highlands http://hdl.handle.net/10986/10446 |
| Summary: | How do you bring public accountability
for millions of dollars to a region where the population is
largely uninformed and lacks the savvy to monitor the
actions of the authorities? From 2006 to 2011, the mining
industry in Peru transferred over $4,774 million in
royalties to municipalities located in key mining regions,
in compliance with a 2004 mining canon law, but local
officials have not always put these funds to the best use.
With the support of Canadian, U.S., U.K. and Norwegian
(through CommDev) donor partners, International Finance
Corporation (IFC) responded to this need with an innovative
project: Improving Municipal Investment (Mejorando la
Inversion Municipal in Spanish, or MIM). MIM Peru empowers
the population gives them a voice to demand accountability
from their authorities in the use of royalties. For this
Latin America and Caribbean (LAC) initiative, communications
are essential. And the project team learned that developing
effective communication is not a sprint it's a
marathon! This smart lesson shares lessons learned about
communications during project implementation. |
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