Adopting e-hailing application among Malaysian millennials.

e-hailing apps dominate the public taxi transport sector all over the globe. Different researchers study this disruptive business model from a different perspective. The current researchers look at this phenomenon from the technology acceptance perspective. Technology Acceptance Model (TAM) make t...

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Main Authors: Mohamed Razi, Mohamed Jalaldeen, Mohd Tamrin, Mohd Izzuddin, Mohd. Nor, Rizal
Format: Conference or Workshop Item
Language:English
Published: IEEE 2020
Subjects:
Online Access:http://irep.iium.edu.my/78417/
http://irep.iium.edu.my/78417/
http://irep.iium.edu.my/78417/
http://irep.iium.edu.my/78417/1/78417_Adopting%20e-hailing%20Application_complete.pdf
id iium-78417
recordtype eprints
spelling iium-784172020-03-09T03:23:03Z http://irep.iium.edu.my/78417/ Adopting e-hailing application among Malaysian millennials. Mohamed Razi, Mohamed Jalaldeen Mohd Tamrin, Mohd Izzuddin Mohd. Nor, Rizal T Technology (General) T175 Industrial research. Research and development e-hailing apps dominate the public taxi transport sector all over the globe. Different researchers study this disruptive business model from a different perspective. The current researchers look at this phenomenon from the technology acceptance perspective. Technology Acceptance Model (TAM) make the base for the study. The variables Performance Expectancy (PE) and the Effort Expectancy (EE) and another two variables Trust, and Enjoyment are also considered in this study. Data were collected from 352 university students who are millennials. Out of the four hypotheses proposed, Effort Expectancy (H2), Trust (H3), and Enjoyment (H4) positively influence Intention. The hypothesis related to PE (H1) was not supported. Implications are discussed. IEEE 2020-01 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/78417/1/78417_Adopting%20e-hailing%20Application_complete.pdf Mohamed Razi, Mohamed Jalaldeen and Mohd Tamrin, Mohd Izzuddin and Mohd. Nor, Rizal (2020) Adopting e-hailing application among Malaysian millennials. In: "The 7th International Conference on Cyber and IT Service Management (CITSM 2019)", Jakarta Convention Center, Indonesia. https://ieeexplore-ieee-org.ezproxy.um.edu.my/stamp/stamp.jsp?tp=&arnumber=8965401 10.1109/CITSM47753.2019.8965401
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic T Technology (General)
T175 Industrial research. Research and development
spellingShingle T Technology (General)
T175 Industrial research. Research and development
Mohamed Razi, Mohamed Jalaldeen
Mohd Tamrin, Mohd Izzuddin
Mohd. Nor, Rizal
Adopting e-hailing application among Malaysian millennials.
description e-hailing apps dominate the public taxi transport sector all over the globe. Different researchers study this disruptive business model from a different perspective. The current researchers look at this phenomenon from the technology acceptance perspective. Technology Acceptance Model (TAM) make the base for the study. The variables Performance Expectancy (PE) and the Effort Expectancy (EE) and another two variables Trust, and Enjoyment are also considered in this study. Data were collected from 352 university students who are millennials. Out of the four hypotheses proposed, Effort Expectancy (H2), Trust (H3), and Enjoyment (H4) positively influence Intention. The hypothesis related to PE (H1) was not supported. Implications are discussed.
format Conference or Workshop Item
author Mohamed Razi, Mohamed Jalaldeen
Mohd Tamrin, Mohd Izzuddin
Mohd. Nor, Rizal
author_facet Mohamed Razi, Mohamed Jalaldeen
Mohd Tamrin, Mohd Izzuddin
Mohd. Nor, Rizal
author_sort Mohamed Razi, Mohamed Jalaldeen
title Adopting e-hailing application among Malaysian millennials.
title_short Adopting e-hailing application among Malaysian millennials.
title_full Adopting e-hailing application among Malaysian millennials.
title_fullStr Adopting e-hailing application among Malaysian millennials.
title_full_unstemmed Adopting e-hailing application among Malaysian millennials.
title_sort adopting e-hailing application among malaysian millennials.
publisher IEEE
publishDate 2020
url http://irep.iium.edu.my/78417/
http://irep.iium.edu.my/78417/
http://irep.iium.edu.my/78417/
http://irep.iium.edu.my/78417/1/78417_Adopting%20e-hailing%20Application_complete.pdf
first_indexed 2023-09-18T21:50:30Z
last_indexed 2023-09-18T21:50:30Z
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