Spatial analysis on local food truck in KL
In their continuing search for competitive differentiation, the Food and Beverages (F&B entrepreneurs) are now turning mobile vendor including food truck as new and promising business proposition. While the growth of food truck in the current trend, the vendor's creativity and consumer’s de...
Main Authors: | Ramdan, Nuur Hafizah, Abdul Rahman, Julaila, Zakariya, Khalilah |
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Format: | Article |
Language: | English |
Published: |
Kulliyah of Architecture and Enviromental Design, International Islamic University Malaysia
2019
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Subjects: | |
Online Access: | http://irep.iium.edu.my/74600/ http://irep.iium.edu.my/74600/ http://irep.iium.edu.my/74600/1/74600_Spatial%20analysis%20on%20local%20food%20truck%20in%20KL.pdf |
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