Television advertising regulations in Malaysia and the salience of ideals: the agenda-setting stance for nation building

Malaysia has the ambition to be a developed country by 2020. The goal of creating a cohesive, united, and ethical community is accentuated in the country’s Eleventh Malaysia Plan that is part of the nation’s endeavour in becoming a developed nation. There are several guidelines and codes issued by g...

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Bibliographic Details
Main Author: Mokhtar, Aida
Format: Conference or Workshop Item
Language:English
English
Published: 2017
Subjects:
Online Access:http://irep.iium.edu.my/73942/
http://irep.iium.edu.my/73942/4/TELEVISION%20ADVERTISING%20FRAMEWORK%20IN%20MALAYSIA-new.pdf
http://irep.iium.edu.my/73942/16/Television%20Advertising%20Regulations.pdf

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