HERO digital platform for Help services: a conceptual and enhanced business model

Just like how UBER challenged the traditional taxi business, HERO is a conceptual business model that aims to challenge and disrupt the existing main agency industry. HERO seeks to provide a non-permanent help-out service for busy people as well as producing side-incomes for anyone that is interest...

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Main Authors:	Ahmad Dahlan, Abdul Rahman, Mohd Murtadza, 'Afifah, Che Saufi, Nurul Nadia
Format:	Conference or Workshop Item
Language:	English English
Published:	IEEE 2018
Subjects:	T58.6 Management information systems
Online Access:	http://irep.iium.edu.my/69464/ http://irep.iium.edu.my/69464/ http://irep.iium.edu.my/69464/ http://irep.iium.edu.my/69464/7/69464%20HERO%20Digital%20Platform%20for%20Domestic%20Help%20Services.pdf http://irep.iium.edu.my/69464/13/69464_HERO%20digital%20platform%20for%20Help%20services_scopus.pdf

id	iium-69464
recordtype	eprints
spelling	iium-694642019-10-30T07:54:51Z http://irep.iium.edu.my/69464/ HERO digital platform for Help services: a conceptual and enhanced business model Ahmad Dahlan, Abdul Rahman Mohd Murtadza, 'Afifah Che Saufi, Nurul Nadia T58.6 Management information systems Just like how UBER challenged the traditional taxi business, HERO is a conceptual business model that aims to challenge and disrupt the existing main agency industry. HERO seeks to provide a non-permanent help-out service for busy people as well as producing side-incomes for anyone that is interested in becoming a helper. An example of a help-out request would be washing dirty clothes, which is capable to be done by almost everyone. Using a portal and mobile application as its platforms, this business promises mobility and ease of use. Helpers, in this business model, is known as Heroes. This is a psychological approach to attract people to register as helpers and for the customers to respect their helpers and do not treat them like slaves. This business uses a rating system to rank the helpers and customers. The higher the ranking, the better is the rating. Ratings can be increased by accepting job requests and given good reviews by customers. Beside Customers and Helpers, this business model also targets volunteers, donors and service provider companies as its potential customer segments. IEEE 2018 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/69464/7/69464%20HERO%20Digital%20Platform%20for%20Domestic%20Help%20Services.pdf application/pdf en http://irep.iium.edu.my/69464/13/69464_HERO%20digital%20platform%20for%20Help%20services_scopus.pdf Ahmad Dahlan, Abdul Rahman and Mohd Murtadza, 'Afifah and Che Saufi, Nurul Nadia (2018) HERO digital platform for Help services: a conceptual and enhanced business model. In: International Conference on Information and Communication Technology for the Muslim World 2018 (ICT4M), 23rd-25th July 2018, Kuala Lumpur, Malaysia. https://ieeexplore.ieee.org/document/8567103 10.1109/ICT4M.2018.00027
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English English
topic	T58.6 Management information systems
spellingShingle	T58.6 Management information systems Ahmad Dahlan, Abdul Rahman Mohd Murtadza, 'Afifah Che Saufi, Nurul Nadia HERO digital platform for Help services: a conceptual and enhanced business model
description	Just like how UBER challenged the traditional taxi business, HERO is a conceptual business model that aims to challenge and disrupt the existing main agency industry. HERO seeks to provide a non-permanent help-out service for busy people as well as producing side-incomes for anyone that is interested in becoming a helper. An example of a help-out request would be washing dirty clothes, which is capable to be done by almost everyone. Using a portal and mobile application as its platforms, this business promises mobility and ease of use. Helpers, in this business model, is known as Heroes. This is a psychological approach to attract people to register as helpers and for the customers to respect their helpers and do not treat them like slaves. This business uses a rating system to rank the helpers and customers. The higher the ranking, the better is the rating. Ratings can be increased by accepting job requests and given good reviews by customers. Beside Customers and Helpers, this business model also targets volunteers, donors and service provider companies as its potential customer segments.
format	Conference or Workshop Item
author	Ahmad Dahlan, Abdul Rahman Mohd Murtadza, 'Afifah Che Saufi, Nurul Nadia
author_facet	Ahmad Dahlan, Abdul Rahman Mohd Murtadza, 'Afifah Che Saufi, Nurul Nadia
author_sort	Ahmad Dahlan, Abdul Rahman
title	HERO digital platform for Help services: a conceptual and enhanced business model
title_short	HERO digital platform for Help services: a conceptual and enhanced business model
title_full	HERO digital platform for Help services: a conceptual and enhanced business model
title_fullStr	HERO digital platform for Help services: a conceptual and enhanced business model
title_full_unstemmed	HERO digital platform for Help services: a conceptual and enhanced business model
title_sort	hero digital platform for help services: a conceptual and enhanced business model
publisher	IEEE
publishDate	2018
url	http://irep.iium.edu.my/69464/ http://irep.iium.edu.my/69464/ http://irep.iium.edu.my/69464/ http://irep.iium.edu.my/69464/7/69464%20HERO%20Digital%20Platform%20for%20Domestic%20Help%20Services.pdf http://irep.iium.edu.my/69464/13/69464_HERO%20digital%20platform%20for%20Help%20services_scopus.pdf
first_indexed	2023-09-18T21:38:36Z
last_indexed	2023-09-18T21:38:36Z
_version_	1777412988219686912

HERO digital platform for Help services: a conceptual and enhanced business model

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