Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia

Halal industry has become a new growth sector in the global economy and direct selling industry has expanded its value tremendously over decades. In view of fast rising halal industry and direct selling industry, there has been an increase in Halal Small and Medium Enterprises (SMEs) involves, not o...

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Main Author:	Abdullah, Moha Asri
Format:	Article
Language:	English
Published:	HH Publisher 2018
Subjects:	HF5001 Business. Business Administration
Online Access:	http://irep.iium.edu.my/68841/ http://irep.iium.edu.my/68841/ http://irep.iium.edu.my/68841/1/Article%20on%20Halal%20SMEs%20in%20Halal%20Journal.pdf

id	iium-68841
recordtype	eprints
spelling	iium-688412019-03-18T08:07:25Z http://irep.iium.edu.my/68841/ Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia Abdullah, Moha Asri HF5001 Business. Business Administration Halal industry has become a new growth sector in the global economy and direct selling industry has expanded its value tremendously over decades. In view of fast rising halal industry and direct selling industry, there has been an increase in Halal Small and Medium Enterprises (SMEs) involves, not only as distributor enterprises but also the stockists and Halal manufacturers. Malaysia is not exceptional to this when there has been a commendable growing contribution of the industries to the gross domestic product (GDP). This growth has not excluded halal SMEs in direct selling industry. Nonetheless, Halal SMEs in the direct selling industry has not been explored that much. Their types of products, ownership status, location, capital utilisation, their competition, employee, their issues and prospects are not much being researched. This paper attempts to fill up this vacuum by researching Halal SMEs in direct selling industry based on a survey conducted on 61 Halal SMEs in Malaysia. The findings reveal that a substantial proportion of them market products like vitamin, supplementary food and other health food supplements. A significant proportion of them used their own capital to run their businesses and more than two-third has reached the status of Good Manufacturing Practices (GMP). Halal SMEs are also confronted by many issues such as competition, limited sources of capital, debt from clients and accessibility to assistance provided by the authorities. The paper concludes that a more vibrant Halal SMEs in direct selling could be realised, should a more proactive policy supports could be made available. HH Publisher 2018 Article PeerReviewed application/pdf en http://irep.iium.edu.my/68841/1/Article%20on%20Halal%20SMEs%20in%20Halal%20Journal.pdf Abdullah, Moha Asri (2018) Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia. Journal of Halal Industry & Services, 1 (1). pp. 1-13. ISSN 2637-0891 http://www.journals.hh-publisher.com/index.php/JHIS/article/view/8/34
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	HF5001 Business. Business Administration
spellingShingle	HF5001 Business. Business Administration Abdullah, Moha Asri Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia
description	Halal industry has become a new growth sector in the global economy and direct selling industry has expanded its value tremendously over decades. In view of fast rising halal industry and direct selling industry, there has been an increase in Halal Small and Medium Enterprises (SMEs) involves, not only as distributor enterprises but also the stockists and Halal manufacturers. Malaysia is not exceptional to this when there has been a commendable growing contribution of the industries to the gross domestic product (GDP). This growth has not excluded halal SMEs in direct selling industry. Nonetheless, Halal SMEs in the direct selling industry has not been explored that much. Their types of products, ownership status, location, capital utilisation, their competition, employee, their issues and prospects are not much being researched. This paper attempts to fill up this vacuum by researching Halal SMEs in direct selling industry based on a survey conducted on 61 Halal SMEs in Malaysia. The findings reveal that a substantial proportion of them market products like vitamin, supplementary food and other health food supplements. A significant proportion of them used their own capital to run their businesses and more than two-third has reached the status of Good Manufacturing Practices (GMP). Halal SMEs are also confronted by many issues such as competition, limited sources of capital, debt from clients and accessibility to assistance provided by the authorities. The paper concludes that a more vibrant Halal SMEs in direct selling could be realised, should a more proactive policy supports could be made available.
format	Article
author	Abdullah, Moha Asri
author_facet	Abdullah, Moha Asri
author_sort	Abdullah, Moha Asri
title	Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia
title_short	Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia
title_full	Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia
title_fullStr	Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia
title_full_unstemmed	Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia
title_sort	halal small and medium enterprises (smes) in direct selling industry: scenario in malaysia
publisher	HH Publisher
publishDate	2018
url	http://irep.iium.edu.my/68841/ http://irep.iium.edu.my/68841/ http://irep.iium.edu.my/68841/1/Article%20on%20Halal%20SMEs%20in%20Halal%20Journal.pdf
first_indexed	2023-09-18T21:37:40Z
last_indexed	2023-09-18T21:37:40Z
_version_	1777412929931444224

Halal small and medium enterprises (SMEs) in direct selling industry: scenario in Malaysia

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