Re-evaluating the international tourists’ experience of local Malaysian food: what made them come back for a second taste?
Malaysia is popular among gastronomy tourists where many of international travellers visit the country—besides other reasons—to try a diverse range of food offered by the multi-ethnic food vendors. About 17% of 26.76 million tourist arrivals in 2016 spent on food. The focus of this study is to get...
| Main Authors: | , , |
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| Format: | Conference or Workshop Item |
| Language: | English English |
| Published: |
Association of Malaysian Environment-Behaviour Researchers (AMER); ABRAmalaysia, Universiti Teknologi MARA, Shah Alam
2018
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| Online Access: | http://irep.iium.edu.my/68203/ http://irep.iium.edu.my/68203/ http://irep.iium.edu.my/68203/ http://irep.iium.edu.my/68203/1/68203_Re-Evaluating%20the%20International%20Tourists%E2%80%99%20Experience.pdf http://irep.iium.edu.my/68203/2/best%20paper%20awards.pdf |