Online services of commercial banks towards customer loyalty in Bangladesh

It has become a common phenomenon in these days; a lot of Bangladeshi people are relaying on using online banking services and it has gained much credibility. For capturing market, focusing and attracting the potential clients and keeping prevailing clients, there are many initiatives are being take...

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Main Authors:	Uddin, Bashir, Haque, Ahasanul, Nayeem, Abdur Rakib, Maruf, Tarekol Islam
Format:	Conference or Workshop Item
Language:	English
Published:	Future Academy 2018
Subjects:	HF5001 Business. Business Administration
Online Access:	http://irep.iium.edu.my/67635/ http://irep.iium.edu.my/67635/ http://irep.iium.edu.my/67635/ http://irep.iium.edu.my/67635/7/67635%20ONLINE%20SERVICES%20OF%20COMMERCIAL%20BANKS.pdf

id	iium-67635
recordtype	eprints
spelling	iium-676352018-11-28T02:33:01Z http://irep.iium.edu.my/67635/ Online services of commercial banks towards customer loyalty in Bangladesh Uddin, Bashir Haque, Ahasanul Nayeem, Abdur Rakib Maruf, Tarekol Islam HF5001 Business. Business Administration It has become a common phenomenon in these days; a lot of Bangladeshi people are relaying on using online banking services and it has gained much credibility. For capturing market, focusing and attracting the potential clients and keeping prevailing clients, there are many initiatives are being taken by many financial and banking organizations. As the electronic banking customers heavily rely on internet base banking services that influence the banking policy makers to take more electronic banking services promoting initiative for current and potential customers in competitive banking market in Bangladesh. There is no significant research oriented work has not been yet, in Bangladesh though clients reliance and customer confident in online services are integrated part of internet banking. The statistical evidence may play an identical implication for retaining customer’s trust on electronic banking services in Bangladesh. A total of 250 respondents have been chosen from different government-owned and public banks following convenient sampling technique. While exploratory analysis has been used to fit the right items for each construct, structural modeling technique has been applied to assess the relationship between and among the constructs. From this revision it is observed that online services in the commercial banking sectors in Bangladesh have an impact towards loyalty of the customers. The research findings will be useful to the commercial banks of Bangladesh. Clients, bankers, managers, researchers, academicians will definitely be benefited from the present study. Future Academy 2018 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/67635/7/67635%20ONLINE%20SERVICES%20OF%20COMMERCIAL%20BANKS.pdf Uddin, Bashir and Haque, Ahasanul and Nayeem, Abdur Rakib and Maruf, Tarekol Islam (2018) Online services of commercial banks towards customer loyalty in Bangladesh. In: AIMC 2017 - Asia International Multidisciplinary Conference, 1st-2nd May 2017, Johor Bharu, Johor. https://www.futureacademy.org.uk/files/images/upload/AIMC2017F59.pdf 10.15405/epsbs.2018.05.59
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English
topic	HF5001 Business. Business Administration
spellingShingle	HF5001 Business. Business Administration Uddin, Bashir Haque, Ahasanul Nayeem, Abdur Rakib Maruf, Tarekol Islam Online services of commercial banks towards customer loyalty in Bangladesh
description	It has become a common phenomenon in these days; a lot of Bangladeshi people are relaying on using online banking services and it has gained much credibility. For capturing market, focusing and attracting the potential clients and keeping prevailing clients, there are many initiatives are being taken by many financial and banking organizations. As the electronic banking customers heavily rely on internet base banking services that influence the banking policy makers to take more electronic banking services promoting initiative for current and potential customers in competitive banking market in Bangladesh. There is no significant research oriented work has not been yet, in Bangladesh though clients reliance and customer confident in online services are integrated part of internet banking. The statistical evidence may play an identical implication for retaining customer’s trust on electronic banking services in Bangladesh. A total of 250 respondents have been chosen from different government-owned and public banks following convenient sampling technique. While exploratory analysis has been used to fit the right items for each construct, structural modeling technique has been applied to assess the relationship between and among the constructs. From this revision it is observed that online services in the commercial banking sectors in Bangladesh have an impact towards loyalty of the customers. The research findings will be useful to the commercial banks of Bangladesh. Clients, bankers, managers, researchers, academicians will definitely be benefited from the present study.
format	Conference or Workshop Item
author	Uddin, Bashir Haque, Ahasanul Nayeem, Abdur Rakib Maruf, Tarekol Islam
author_facet	Uddin, Bashir Haque, Ahasanul Nayeem, Abdur Rakib Maruf, Tarekol Islam
author_sort	Uddin, Bashir
title	Online services of commercial banks towards customer loyalty in Bangladesh
title_short	Online services of commercial banks towards customer loyalty in Bangladesh
title_full	Online services of commercial banks towards customer loyalty in Bangladesh
title_fullStr	Online services of commercial banks towards customer loyalty in Bangladesh
title_full_unstemmed	Online services of commercial banks towards customer loyalty in Bangladesh
title_sort	online services of commercial banks towards customer loyalty in bangladesh
publisher	Future Academy
publishDate	2018
url	http://irep.iium.edu.my/67635/ http://irep.iium.edu.my/67635/ http://irep.iium.edu.my/67635/ http://irep.iium.edu.my/67635/7/67635%20ONLINE%20SERVICES%20OF%20COMMERCIAL%20BANKS.pdf
first_indexed	2023-09-18T21:36:00Z
last_indexed	2023-09-18T21:36:00Z
_version_	1777412824513904640

Online services of commercial banks towards customer loyalty in Bangladesh

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