Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students

Recently, it is observed that students of the International Islamic University Malaysia (IIUM), Gombak campus are deteriorating in their dressing and some do not wear clothes according to the Dress Code laid down by IIUM. This has caught the attention of the Students Council. As such, the objectives...

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Main Authors:	Tan, Jian Shiang, Wok, Saodah
Format:	Conference or Workshop Item
Language:	English English
Published:	2018
Subjects:	H61.8 Communication of information
Online Access:	http://irep.iium.edu.my/65130/ http://irep.iium.edu.my/65130/13/65130-abstract.pdf http://irep.iium.edu.my/65130/2/Tan%20Jian%20Shiang%20and%20Saodah%20Wok_PACA_24072018.pdf

id	iium-65130
recordtype	eprints
spelling	iium-651302018-08-16T04:49:15Z http://irep.iium.edu.my/65130/ Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students Tan, Jian Shiang Wok, Saodah H61.8 Communication of information Recently, it is observed that students of the International Islamic University Malaysia (IIUM), Gombak campus are deteriorating in their dressing and some do not wear clothes according to the Dress Code laid down by IIUM. This has caught the attention of the Students Council. As such, the objectives of this research are (1) to analyze the relationship between awareness, perception, attitude and dressing behavior and (2) to determine the mediating effect of attitude on the relationship between awareness, perception and dressing behavior. The Social Rule System Theory is used to explain the effects of awareness, attitude and dressing behavior. This study employs a quantitative research design using the survey method with questionnaire as the research instrument. Using the stratified random sampling, a total of 400 students from the Gombak campus participated in the study. Results show that there is a positive relationship among all variables. Attitude fully mediates the relationship between dressing behavior and awareness while it only partially mediates the relationship between the dressing behavior and perception. Therefore, attitude does play a significant role in affecting the dressing behavior of students in IIUM. 2018 Conference or Workshop Item NonPeerReviewed application/pdf en http://irep.iium.edu.my/65130/13/65130-abstract.pdf application/pdf en http://irep.iium.edu.my/65130/2/Tan%20Jian%20Shiang%20and%20Saodah%20Wok_PACA_24072018.pdf Tan, Jian Shiang and Wok, Saodah (2018) Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students. In: 12th Biennial Convention of the Pacific and Asian Communication Association (PACA) Communication and Industrial Revolution 4.0, 4th-6th July 2018, Kota Kinabalu, Sabah. (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English English
topic	H61.8 Communication of information
spellingShingle	H61.8 Communication of information Tan, Jian Shiang Wok, Saodah Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
description	Recently, it is observed that students of the International Islamic University Malaysia (IIUM), Gombak campus are deteriorating in their dressing and some do not wear clothes according to the Dress Code laid down by IIUM. This has caught the attention of the Students Council. As such, the objectives of this research are (1) to analyze the relationship between awareness, perception, attitude and dressing behavior and (2) to determine the mediating effect of attitude on the relationship between awareness, perception and dressing behavior. The Social Rule System Theory is used to explain the effects of awareness, attitude and dressing behavior. This study employs a quantitative research design using the survey method with questionnaire as the research instrument. Using the stratified random sampling, a total of 400 students from the Gombak campus participated in the study. Results show that there is a positive relationship among all variables. Attitude fully mediates the relationship between dressing behavior and awareness while it only partially mediates the relationship between the dressing behavior and perception. Therefore, attitude does play a significant role in affecting the dressing behavior of students in IIUM.
format	Conference or Workshop Item
author	Tan, Jian Shiang Wok, Saodah
author_facet	Tan, Jian Shiang Wok, Saodah
author_sort	Tan, Jian Shiang
title	Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
title_short	Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
title_full	Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
title_fullStr	Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
title_full_unstemmed	Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
title_sort	attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students
publishDate	2018
url	http://irep.iium.edu.my/65130/ http://irep.iium.edu.my/65130/13/65130-abstract.pdf http://irep.iium.edu.my/65130/2/Tan%20Jian%20Shiang%20and%20Saodah%20Wok_PACA_24072018.pdf
first_indexed	2023-09-18T21:32:24Z
last_indexed	2023-09-18T21:32:24Z
_version_	1777412598177726464

Attitude as the mediating von the relationship between dressing behavior with awareness and perception on dress code among students

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