The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?

The Malaysian creative content industry is a young industry, having its origins as early as in the 1930s. It proves its potential where many emerging local talents are being recognized and accepted by the international audience. Unfortunately, it is not at par with other rapidly evolving content ind...

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Main Authors:	Daud, Mahyuddin, Abdul Ghani Azmi, Ida Madieha, Ali, Adibah, Alavi, Rokiah, Ismail, Suzi Fadhilah
Format:	Conference or Workshop Item
Language:	English English
Published:	2018
Subjects:	K Law (General)
Online Access:	http://irep.iium.edu.my/64059/ http://irep.iium.edu.my/64059/3/ICLAS%20programme%20book.pdf http://irep.iium.edu.my/64059/12/64059_The%20Malaysian%20Creative%20Content%20Industry.pdf

id	iium-64059
recordtype	eprints
spelling	iium-640592018-06-28T00:40:47Z http://irep.iium.edu.my/64059/ The Malaysian creative content industry: how do we fare vis a vis United States and South Korea? Daud, Mahyuddin Abdul Ghani Azmi, Ida Madieha Ali, Adibah Alavi, Rokiah Ismail, Suzi Fadhilah K Law (General) The Malaysian creative content industry is a young industry, having its origins as early as in the 1930s. It proves its potential where many emerging local talents are being recognized and accepted by the international audience. Unfortunately, it is not at par with other rapidly evolving content industries like the Korean hallyu culture or the United States’ Hollywood industry. Several factors have been cited for this, namely the conflicting interest between the original creators and the corporate or private investors in Malaysia especially with regards to residual payments which rarely exists in Malaysia. Poor quality scripts and constraints in terms of production performance due to the limitation of funding and budgets are among other identified factors. It is claimed that private investors tend to manipulate the business model to gain higher profit margin and this deprives the rights of the original creators. This is the core issue that the paper will explore by employing a qualitative method i.e. doctrinal analysis and semi structured interviews by studying existing model framework on content industry developed in the United States and South Korea in order to propose recommendations to improve the content creator's rights in Malaysia. Preliminary result of the study showed that in Malaysia, content creators could not survive only on the earnings from acting to sustain their life without resorting to other part time jobs, unlike the Hollywood industry. The paper will contribute in further enhancing the Malaysian creative content industry as it is one of the Entry Point Project in the Malaysian Economic Transformation Program. 2018-04-11 Conference or Workshop Item NonPeerReviewed application/pdf en http://irep.iium.edu.my/64059/3/ICLAS%20programme%20book.pdf application/pdf en http://irep.iium.edu.my/64059/12/64059_The%20Malaysian%20Creative%20Content%20Industry.pdf Daud, Mahyuddin and Abdul Ghani Azmi, Ida Madieha and Ali, Adibah and Alavi, Rokiah and Ismail, Suzi Fadhilah (2018) The Malaysian creative content industry: how do we fare vis a vis United States and South Korea? In: 7th International Conference on Law and Society (ICLAS 7) 2018, 11th-13th April 2018, Kota Kinabalu, Sabah. (Unpublished)
repository_type	Digital Repository
institution_category	Local University
institution	International Islamic University Malaysia
building	IIUM Repository
collection	Online Access
language	English English
topic	K Law (General)
spellingShingle	K Law (General) Daud, Mahyuddin Abdul Ghani Azmi, Ida Madieha Ali, Adibah Alavi, Rokiah Ismail, Suzi Fadhilah The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?
description	The Malaysian creative content industry is a young industry, having its origins as early as in the 1930s. It proves its potential where many emerging local talents are being recognized and accepted by the international audience. Unfortunately, it is not at par with other rapidly evolving content industries like the Korean hallyu culture or the United States’ Hollywood industry. Several factors have been cited for this, namely the conflicting interest between the original creators and the corporate or private investors in Malaysia especially with regards to residual payments which rarely exists in Malaysia. Poor quality scripts and constraints in terms of production performance due to the limitation of funding and budgets are among other identified factors. It is claimed that private investors tend to manipulate the business model to gain higher profit margin and this deprives the rights of the original creators. This is the core issue that the paper will explore by employing a qualitative method i.e. doctrinal analysis and semi structured interviews by studying existing model framework on content industry developed in the United States and South Korea in order to propose recommendations to improve the content creator's rights in Malaysia. Preliminary result of the study showed that in Malaysia, content creators could not survive only on the earnings from acting to sustain their life without resorting to other part time jobs, unlike the Hollywood industry. The paper will contribute in further enhancing the Malaysian creative content industry as it is one of the Entry Point Project in the Malaysian Economic Transformation Program.
format	Conference or Workshop Item
author	Daud, Mahyuddin Abdul Ghani Azmi, Ida Madieha Ali, Adibah Alavi, Rokiah Ismail, Suzi Fadhilah
author_facet	Daud, Mahyuddin Abdul Ghani Azmi, Ida Madieha Ali, Adibah Alavi, Rokiah Ismail, Suzi Fadhilah
author_sort	Daud, Mahyuddin
title	The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?
title_short	The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?
title_full	The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?
title_fullStr	The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?
title_full_unstemmed	The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?
title_sort	malaysian creative content industry: how do we fare vis a vis united states and south korea?
publishDate	2018
url	http://irep.iium.edu.my/64059/ http://irep.iium.edu.my/64059/3/ICLAS%20programme%20book.pdf http://irep.iium.edu.my/64059/12/64059_The%20Malaysian%20Creative%20Content%20Industry.pdf
first_indexed	2023-09-18T21:30:51Z
last_indexed	2023-09-18T21:30:51Z
_version_	1777412500451491840

The Malaysian creative content industry: how do we fare vis a vis United States and South Korea?

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