Protection for intangible cultural heritage as a viable tourist product: Malaysia as a case study

The realization of the importance of intangible cultural heritage (ICH) has led governments around the world to protect these resources in order to promote tourism. Malaysia, in this respect, is not exceptional. Having ratified the UNESCO Convention for the Safeguarding of the Intangible Cultural He...

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Bibliographic Details
Main Authors: Nublan Zaky, Sharafina Zaky, Abdul Ghani Azmi, Ida Madieha
Format: Article
Language:English
English
English
Published: The Malaysian Consumer and Family Economics Association 2017
Subjects:
Online Access:http://irep.iium.edu.my/62284/
http://irep.iium.edu.my/62284/
http://irep.iium.edu.my/62284/1/62284_Protection%20for%20intangible%20cultural.pdf
http://irep.iium.edu.my/62284/6/62284_MACJCFE%20vol20%28S1%29%202017%20TOC.pdf
http://irep.iium.edu.my/62284/11/62284_Protection%20for%20intangible%20cultural%20heritage%20as%20a%20Viable%20Tourist%20Product_scopus.pdf

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