Perception of change communication factors between executive and non-executive in a restructuring exercise

The objective of this study is to differentiate between executives' and non-executives' change communication factors (consisted of receiving information, quality of information, involvement in decision making and leader's vision) in a selected organization for restructuring. Kurt Lewi...

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Bibliographic Details
Main Authors: Abdullah, Mohammad Firdaus Low, Wok, Saodah, Ghazali, Ruziah
Format: Article
Language:English
Published: 2015
Subjects:
Online Access:http://irep.iium.edu.my/51707/
http://irep.iium.edu.my/51707/
http://irep.iium.edu.my/51707/1/51707_Perception_of_Change_Communication_Factors.pdf
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Summary:The objective of this study is to differentiate between executives' and non-executives' change communication factors (consisted of receiving information, quality of information, involvement in decision making and leader's vision) in a selected organization for restructuring. Kurt Lewin's theory of effective communication was used. Data were gathered from 87 executives and 276 non-executives in a selected telecommunications company. A set of self-administered questionnaires was used to gather the data. T-test was used to differentiate the results from executives and non-executives on the change communication factors during the restructuring exercise. The study found that only one change factor, namely Receiving information' produced significant difference between the executives and non-executives through the study.