Why thinking aloud matters for usability evaluation?

Computer application should be enjoyable to use, do useful things and enhance the lives of people who use them. In the days of the web, issues of usability are critical to computer application such as e-commerce. Usability is re-defined as trade-off between increasing the user's motivation to e...

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Bibliographic Details
Main Authors: Abu Seman, Esmadi Abu, Hussein, Idyawati, Mahmud, Murni
Format: Conference or Workshop Item
Language:English
Published: 2010
Subjects:
Online Access:http://irep.iium.edu.my/5148/
http://irep.iium.edu.my/5148/1/why_thinking_aloud_matter_Idya_Murni.pdf
id iium-5148
recordtype eprints
spelling iium-51482012-08-28T06:36:15Z http://irep.iium.edu.my/5148/ Why thinking aloud matters for usability evaluation? Abu Seman, Esmadi Abu Hussein, Idyawati Mahmud, Murni T58.5 Information technology Computer application should be enjoyable to use, do useful things and enhance the lives of people who use them. In the days of the web, issues of usability are critical to computer application such as e-commerce. Usability is re-defined as trade-off between increasing the user's motivation to encourage exploration and purchasing in e-commerce, and the costs of usability errors. This study reports on methodology applying expert-based and think-aloud methods in the laboratory setting. Usability evaluation of two airlines websites was carried out to study user performance and to investigate the websites' conformance with ISO standards. Subjects comprised actual users who had experience using the online booking applications. Despite having results indicated that usability evaluation not only reliable in rating a computer application that is enjoyable and usable; it discovered design elements that manipulate users to make mistakes. 2010-03-19 Conference or Workshop Item PeerReviewed application/pdf en http://irep.iium.edu.my/5148/1/why_thinking_aloud_matter_Idya_Murni.pdf Abu Seman, Esmadi Abu and Hussein, Idyawati and Mahmud, Murni (2010) Why thinking aloud matters for usability evaluation? In: ICCEA 2010, 19 - 21 March 2010, Bali Island, Indonesia.
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic T58.5 Information technology
spellingShingle T58.5 Information technology
Abu Seman, Esmadi Abu
Hussein, Idyawati
Mahmud, Murni
Why thinking aloud matters for usability evaluation?
description Computer application should be enjoyable to use, do useful things and enhance the lives of people who use them. In the days of the web, issues of usability are critical to computer application such as e-commerce. Usability is re-defined as trade-off between increasing the user's motivation to encourage exploration and purchasing in e-commerce, and the costs of usability errors. This study reports on methodology applying expert-based and think-aloud methods in the laboratory setting. Usability evaluation of two airlines websites was carried out to study user performance and to investigate the websites' conformance with ISO standards. Subjects comprised actual users who had experience using the online booking applications. Despite having results indicated that usability evaluation not only reliable in rating a computer application that is enjoyable and usable; it discovered design elements that manipulate users to make mistakes.
format Conference or Workshop Item
author Abu Seman, Esmadi Abu
Hussein, Idyawati
Mahmud, Murni
author_facet Abu Seman, Esmadi Abu
Hussein, Idyawati
Mahmud, Murni
author_sort Abu Seman, Esmadi Abu
title Why thinking aloud matters for usability evaluation?
title_short Why thinking aloud matters for usability evaluation?
title_full Why thinking aloud matters for usability evaluation?
title_fullStr Why thinking aloud matters for usability evaluation?
title_full_unstemmed Why thinking aloud matters for usability evaluation?
title_sort why thinking aloud matters for usability evaluation?
publishDate 2010
url http://irep.iium.edu.my/5148/
http://irep.iium.edu.my/5148/1/why_thinking_aloud_matter_Idya_Murni.pdf
first_indexed 2023-09-18T20:13:37Z
last_indexed 2023-09-18T20:13:37Z
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