Transferring Halal knowledge and consumerism to the Orang Asli community
Industrial Master Plan (IMP) 2006-2020 aimed to make Malaysia a global halal hub for the production and trade in halal goods and services. In order to reach this vision, all the information and output must be channelled throughout all segments of people, including the underserved community suc...
Main Authors: | , , |
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Format: | Conference or Workshop Item |
Language: | English |
Published: |
Knowledge Transfer Programme, Ministry of Higher Education, Malaysia
2016
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Subjects: | |
Online Access: | http://irep.iium.edu.my/47864/ http://irep.iium.edu.my/47864/ http://irep.iium.edu.my/47864/1/47864_Transferring_Halal_knowledge_and_consumerism.pdf |
Summary: | Industrial Master Plan (IMP) 2006-2020 aimed
to make Malaysia a global halal hub for the
production and trade in halal goods and services.
In order to reach this vision, all the information
and output must be channelled throughout all
segments of people, including the underserved
community such as the Orange Asli community.
This Knowledge Transfer Program (KTP) series of
projects aimed to create awareness and transfer
knowledge on the importance of halal, halal
consumerism and skills on slaughtering to the
Orang Asli community. The program was
conducted under the purview of the IIUM
International Institute for Halal Research and
Training (INHART) between March 2013 to June
2015 in four selected sites in the state of Pahang,
Negeri Sembilan, Selangor and Perak. More than
1000 participants were involved. We have found
that the level of halal awareness in the Orang Asli
community is minimal with factors related include
geographical and educational background as well
as language barrier. In conclusion, Orang Asli are
an integral part of the Malaysian community.
Necessary steps and more concerted efforts must be
taken during the early ages of childhood to ensure
the chain of halal knowledge would be continuous
and sustainable throughout generations. |
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