Hypermarket retailing expansion as a hub of socio-economic development in Malaysia

The majority of Malaysians prefer to go to a hypermarket to purchase the basic necessities for their household. Due to the high acceptance of this modern retailing concept, hypermarket retailing has had an incredible impact with respect to the overall retailing industry in Malaysia. This research e...

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Main Authors: Hassan, Hasliza, Mahdee, Junainah, Sade, Abu Bakar, Rahman, Muhammad Sabbir
Format: Article
Language:English
Published: North Carolina Central University School of Business 2015
Subjects:
Online Access:http://irep.iium.edu.my/44161/
http://irep.iium.edu.my/44161/
http://irep.iium.edu.my/44161/1/jbdnv1402.pdf
id iium-44161
recordtype eprints
spelling iium-441612017-11-03T00:53:40Z http://irep.iium.edu.my/44161/ Hypermarket retailing expansion as a hub of socio-economic development in Malaysia Hassan, Hasliza Mahdee, Junainah Sade, Abu Bakar Rahman, Muhammad Sabbir HF Commerce HF5001 Business. Business Administration HF5410 Marketing. Distribution of products The majority of Malaysians prefer to go to a hypermarket to purchase the basic necessities for their household. Due to the high acceptance of this modern retailing concept, hypermarket retailing has had an incredible impact with respect to the overall retailing industry in Malaysia. This research explores the advantages of having more hypermarket outlets for the society as a whole. The research is mainly based on general observations and is supported with secondary reviews from previous research scholars. It is expected that those locations that are less developed will experience a positive impact by having more hypermarket outlets within the area. This is because the hypermarket is able to stimulate the overall economic development and, at the same time, improve the socio-economic level of the society. North Carolina Central University School of Business 2015-08 Article PeerReviewed application/pdf en http://irep.iium.edu.my/44161/1/jbdnv1402.pdf Hassan, Hasliza and Mahdee, Junainah and Sade, Abu Bakar and Rahman, Muhammad Sabbir (2015) Hypermarket retailing expansion as a hub of socio-economic development in Malaysia. Journal of Business in Developing Nations, 14. pp. 33-49. ISSN 1551-4080 http://www.ewp.rpi.edu/jbdn/jbdnvol14.htm
repository_type Digital Repository
institution_category Local University
institution International Islamic University Malaysia
building IIUM Repository
collection Online Access
language English
topic HF Commerce
HF5001 Business. Business Administration
HF5410 Marketing. Distribution of products
spellingShingle HF Commerce
HF5001 Business. Business Administration
HF5410 Marketing. Distribution of products
Hassan, Hasliza
Mahdee, Junainah
Sade, Abu Bakar
Rahman, Muhammad Sabbir
Hypermarket retailing expansion as a hub of socio-economic development in Malaysia
description The majority of Malaysians prefer to go to a hypermarket to purchase the basic necessities for their household. Due to the high acceptance of this modern retailing concept, hypermarket retailing has had an incredible impact with respect to the overall retailing industry in Malaysia. This research explores the advantages of having more hypermarket outlets for the society as a whole. The research is mainly based on general observations and is supported with secondary reviews from previous research scholars. It is expected that those locations that are less developed will experience a positive impact by having more hypermarket outlets within the area. This is because the hypermarket is able to stimulate the overall economic development and, at the same time, improve the socio-economic level of the society.
format Article
author Hassan, Hasliza
Mahdee, Junainah
Sade, Abu Bakar
Rahman, Muhammad Sabbir
author_facet Hassan, Hasliza
Mahdee, Junainah
Sade, Abu Bakar
Rahman, Muhammad Sabbir
author_sort Hassan, Hasliza
title Hypermarket retailing expansion as a hub of socio-economic development in Malaysia
title_short Hypermarket retailing expansion as a hub of socio-economic development in Malaysia
title_full Hypermarket retailing expansion as a hub of socio-economic development in Malaysia
title_fullStr Hypermarket retailing expansion as a hub of socio-economic development in Malaysia
title_full_unstemmed Hypermarket retailing expansion as a hub of socio-economic development in Malaysia
title_sort hypermarket retailing expansion as a hub of socio-economic development in malaysia
publisher North Carolina Central University School of Business
publishDate 2015
url http://irep.iium.edu.my/44161/
http://irep.iium.edu.my/44161/
http://irep.iium.edu.my/44161/1/jbdnv1402.pdf
first_indexed 2023-09-18T21:02:49Z
last_indexed 2023-09-18T21:02:49Z
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